Episode 172: How To Stay Relevant and Be A Leader – with April Beach

SweetLife Entrepreneur Podcast April Beach

This episode is for those in Phase 1 – 2 – 3 – 4 – 5 of the Lifestyle Entrepreneur Roadmap™ Not sure what Phase your business is in?

 

Episode Bonuses:

Join THE SHIFT 2020: 
  1. Text “shift” to the number 31996
  2. Send us a DM here to get more info
  3. Or Email april@sweetlifeco.com to learn more

Who This Episode is Great For:

This episode is for entrepreneurs and small businesses who fearful that you’re losing your grip on relevance. You’ve worked years to build your audience, email your list, engage your followers, create awesome content… but you’re no longer “needed” and so you’re losing your following. 

Summary:

If you’re a small business owner whose audience has become silent, you’re no longer leading your people, or you’re losing your relevance, this show is for you. As the world shifts, so must your business. Not forever, but for now and one big important part is staying relevant so people keep their eyes on you. 
 
How do we do this? The answer defies all things you’ve ever heard about marketing… DITCH THE PLAN! It’s time to serve the world, not sell the world. 

Highlights:

  1. Know the 3 Types Of Content You Should Create And Share Right Now 
  2. Stay relevant
  3. Ditch your plan (for a short time) 
  4. Hold the reins of leadership with confidence 

Resources Mentioned:


SweetLife Podcast™ Love:

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Full Show Transcript:

you’re listening to the sweet life entrepreneur podcast simplified strategies to grow your service business and launch a life you love faster with business, mental and entrepreneur activator a probe Age Hey, guys, welcome back to the show Episode number 172 here of the sweet life entrepreneur and business podcast. And I’m April Beach, your host and your business coach here on the show. And ah, my purpose here is to equip you with tools and strategies that you can take to the bank and apply to your business right away. If you and I don’t know each other yet,
I’m a business development coach and strategist, and I help entrepreneurs and small businesses launch and scale online. And everything we do here on the show is proven tools and strategies that you can literally apply to your business right now and see a difference. And that’s our commitment to you. So today on the show, this is episode number 172. We’re gonna be talking about a lot of things, and I want to make sure that you know where to find. The resource is if you haven’t yet cruise over to sweet life podcast dot com,
and you can even enter Ford slash 172 to get to this episode directly. We have tons of free business tools there for you, especially those of you guys who are trying to launch and scale your business online. It’s certainly the best resource is out there, and our commitment is to just wow you with some incredible free stuff that other coaches charge thousands and thousands of dollars for So crews over the sweet life podcast dot com. That’s where all of the behind the scenes information in details can be found. So this particular episode we are talking about how to stay relevant and how to be a leader,
and then we can put a little parentheses behind it in times of economic downshift, cause that’s where we are. So these strategies and I’m talking about on today’s show strictly apply to where we are right now in our global economy. These probably would not be the same tactics that I would be sharing with you. Ah, year from now and they certainly are not the same ones that I was teaching you 12 months ago on this show. Okay, so want to make sure that if you’re listening to this and it’s not real time were in the middle of this cove it economy we’re starting to see the light of the end of the tunnel in this show is designed to make sure your relevant your leader and people are bouncing back to you and your business and your products.
After this little, strange time in the world is over. So everything we’re talking about on the show today is for that purpose. So this is for those of you were established business owners, nuance online entrepreneurs that are launching or you have an established online business and and you want to make sure you’re holding your grip and you’re holding the attention of those people that you’re called to serve. All right, So if you’re ready, let’s go ahead and dive in together. Or the truth of the matter is for many of you guys,
you have worked years to build your audience. You have created amazing content you have had on opportunity to connect with people. On a deep level, your list has grown. You have worked really, really hard. You’ve done everything right or is Lee at least is right as you possibly could have tried is a business owner. You’re getting traction. All of a sudden we hunted. We hit this brick wall, right? And there’s a chance that your business is one of those businesses that doesn’t fall where we wanted to fall in the order of importance right now based on our economy.
So when things slant down in the economy, people fall back to you can consider, like NASA’s hierarchy of needs, right? So on the bottom, we have, you know, the essentials food, shelter. And then, as as you go up in that structure and we’ll put a link to this for you in the show notes if you want to take a peek up at it. But as you go up in that structure, then you go into the top of it where it is things that people want,
like desires, deep desires and, you know, wealth and prominence and lifestyle freedom. Well, if in the past you have sold something that is on the top of that pyramid, there’s a really good chance people aren’t buying it anymore. And so therefore, there’s a really good chance that people aren’t listening to you anymore because you don’t have what they need and what they want right now. So if you’re a small business owner who’s audience has become silent, you’re no longer leading your people because, frankly, they’re not turning to you.
It means you’re losing your relevance. And so this show is really important for you to listen to, cause we’re gonna talk about different ways to pivot out of that. And, you know, as the world shifts, your business has to shift. And here’s the one thing I want you to know. It’s not forever you guys, but it could be 45 60 9100 and 20 days. And so I want to make sure that during this undefined period of time that you and your brand and your company are remaining incredibly relevant so that as we get out the other side of this,
you’re already at the top of people’s minds. It’s not like relaunching your business from scratch, because here’s the deal. The people that don’t remain relevant during this time, it’s going to be like starting back up again from scratch. And if you’ve been through the from scratch type of relationship, building and in list building recently. You know that that time and business building sucks, it’s really, really hard. And so we don’t want you toe have toe, get all the way back to number one. So in today’s show,
I want to dive into first of all what you could be doing immediately right now. And this is for sure.
Probably the only time that you will ever hear me say this. Number one. I want you to ditch your plan.
So what do I mean by that? I mean, if you had a content calendar that was planned out for the whole entire month of April and May and off your graphics air done and your content is in there if that content calendar doesn’t read the temperature in the room,
you could piss a lot of people off. Or frankly, they just might think you’re completely irrelevant in totally tune you out.
So I want you to really consider ditching the plan. It doesn’t mean that you can’t pick back up the plan when things start rolling again.
But those businesses that are continuing on as normal I know you have gotten some of these emails a za matter of fact,
some business people and leaders that I love. I’ve been getting emails from them, and I’ve unsubscribed because females are completely irrelevant and I think a little insensitive in Those leaders aren’t reading the room and you can tell that they have their plan.
They had their content written. They had their podcast recorded, you know, they had their articles already in line,
and they’re just going with it because they’re trying to pretend like everything’s fine. But everything is not fine.
And it’s okay to say that everything’s not fine for a little bit. I think it’s important as a leader,
as a business leader to remain relevant. So stuff number one is take a look. And if you need to ditch your plan,
you know, for heaven’s sake, stop downloading all those freebies. I instagram that say we’re going to give you your content to go live for the next 30 days.
Stop downloading those stop following a plan that comes from somebody else. You are the leader, and it’s time for you to lead.
Okay, so ask yourself these questions. What are people really listening to right now? What is being told?
Talked at poured into your clients right now. And what do they actually want to be listening to right now?
There’s a really good chance that what is coming at your clients, whether it be from you or somebody else.
If you haven’t made this sort of pivot shift, there’s a really good chance that is not what they want.
And so they’re going to start tuning out. And so I want you to ask yourself, What do they want right now?
Dig into their psyche, dig into their aspirations, dig into their fears, dig in to maybe some things that they’re dealing with that could possibly have nothing to do with your business at all.
But ask yourself those tough questions and ditch your plan if you need Teoh. The next thing is, I want you to start sharing connecting in leading.
All right, so more than ever before, you should be present. You should be live streaming. Know that.
Probably make some of you just like swallow your your heart because live streaming can seem really scary. And I’ll give you some tips.
Here. The end of this recording. Okay, so the end of this podcast, I promise you as I’m saying this out loud,
I’m going to give some tips that are gonna make live streaming really easy for you. Okay, But let’s get through the strategies here that I have for you.
I want you to go live away to go live a lot. I want you to go live on your Facebook page.
I’m going to go live on Instagram. Wherever your clients are, focus your attention on the places your clients are,
whether it’s posting videos on lengthen, you know, even YouTube, whatever that may be. Be present and go live.
And here are three types of content that you can and frankly, you should be posting. Number one is content that connects you to your audience.
This is a big one right now. This might actually be over 60% of the content that you are posting right now.
Content that connects you to your audience are behind the scenes, you know, kind of showing people what’s going on in your life in your home,
how you’re setting up your home office, how you’re managing your team’s air remote, working with your teams.
Those are things that are behind the scenes content. That’s content that connects you to your audience. It shows that you’re vulnerable.
It shows them what’s happening, and it shows them that you’re cool with them, not seeing everything perfect.
When you show up like that, it opens the door for them to talk back and say, Hey,
you know what? Things aren’t perfect here, either, and it starts a dialogue and it starts a conversation in what’s really cool about it is it creates connections with your existing audience about new things.
So if you previously might have, I had a connection with your audience because you’re a graphic designer, and certainly that’s why you’ve connected with them.
They hired you to do their graphic design. Now you might find that you’re connecting because you both loathe homeschooling or you both Can’t,
you know, figure out how to come up with something new to cook for dinner. You know when we’re in quarantine.
So finding those connection pieces is so valuable right now in a note to those of you guys who are brands.
So if you have a brand and you yourself aren’t your brand, right? So if you have a business with you know 10 15 25 employees and you’re wondering like how we show up here authentically as a company as a brand.
You can still do this. People want to see the CEO. People want to see the marketing director take turns taking over the companies INSTAGRAM account and going live take turns popping in and posting.
You know, videos about how you’re doing things behind the scene on Facebook. It doesn’t matter if you’re a brand or you’re in individual brand or company ran an individual ground number one.
Creating content that connects is the most important thing for you to do. Right now, Number two is creating content that proves that you know what you’re doing.
So this could be pictures of you with clients in the past social proof testimonies, screenshots of D. M’s that people are sending to you screenshots of emails for the other clients,
or sending to you asking questions and talking about how you work with other people, how you been able to get other people of results in the past and just reminding your audience that you really,
really good at what you do, even if you might be doing it a little bit differently right now.
or even Perhaps, if you’re not serving clients at all right now. So the 1st 1 is content that connects.
The 2nd 1 is content. That proves that you know what you’re doing. And the 3rd 1 is content that teaches.
This is content where you’re gonna share your coaching, your expertise, data leadership You’re pouring in. What it is that you do as a leader,
as a business leader in your area, your niece, your area of expertise. So I want you to start sharing these three types of content regularly.
Want you to ditch the plan, Look at the content of your sharing and make sure it’s relevant to what is happening right now.
And my challenge to you is to do this. Number one Seriously, stop hiding out. I know it’s hard to show up when you don’t know how you should be showing up,
but the first step is showing up. So show up and be present. That is going to solidify that you’re strong and you’re a leader.
But you’re also vulnerable. And you’re willing, Teoh, just show up for your people. I recommend that you go live seriously.
Seven days for the next seven days straight. I recommend that you go live on your social media feeds.
It might seem like overkill, especially if you’ve never gone life before. Ah, lot of reasons why we do this is because the Social media algorithm,
frankly, when you go live the first couple of times, there’s nobody that’s gonna be there. It doesn’t show people that you’re going live.
And so after you do it a couple of times, whether it’s instagram or Facebook, it’s going to start to catch on to be like,
Hey, you know, April’s live again. It’s gonna start start showing it to more people. But what it does is it also shows your commitment to your audience and that you want to be president.
You want to be there for them. You can also share what you’re struggling with and create these common connection points,
whether it’s parenting or loneliness or the fact that you’re drinking way too much wine or what we call it,
like the cove, it 18 instead of like the freshman 10 or the freshman 20. Whatever college freshman you know,
pounds were on the cove, it 18 you, right? You know, if you’ve been sitting there eating bond bonds and drinking wine and you know,
whatever. Share that, just be Rheal and eat and be who you are and show your strength. Even if you don’t feel like it,
we’ll be sure with you like a little case study. I, of course, have been doing this myself before.
I’m gonna come on here and tell you guys to do this because I always want to make sure I’m giving you proven strategies that work in your business.
And I’m not very often live on my Facebook page, and I have started running. Now, don’t laugh too loud.
I’m a terrible runner. You buys it is between like teen in my knees, earning. I mean,
I suck it running, okay? And so I went out for a run on Saturday and there was snow all around me.
I just had to get out of the house. I wanted to push my body. I was craving that and in the middle of my run,
in a nice excuse for a NH opportunity to breathe, I pulled out my phone and I did a live stream,
and I did a live stream, you know, just regarding data and the trajectory of businesses. I looked like shit.
I was out of breath. I was just canting. You could clearly tell I was not some agile runner out there,
and I did This live stream video lasted, you know, maybe like six minutes in that video got organically more views than any of my other live streams of me sitting here in my office.
Why? Because people wanted to see that I look like shit. People had to see what I was doing that had nothing to do with,
you know, business development strategy. And I think that people also wanted to see the fact that I’m pushing myself.
I want to see my leaders pushing themselves, because when I see people that I follow when I see people that I admire what that when I see people that I learned from pushing themselves to new levels even when it seems out of place or impossible or don’t feel like it,
it inspires me to be pushed to do levels to. And so that’s just a little case study. And I just want to encourage you in that so show leadership inspire,
encourage, be uplifting and be strong, even if you don’t feel strong, Believe me, I did not feel strong making that video,
and I certainly didn’t feel strong running. Okay. And the next thing is to be the glue. If you have an opportunity to create a community in a connection amongst your clients and your fans and your followers,
do it. Now is a perfect time to launch a Facebook group. Now is a perfect time to create some sort of connection or community,
whether it’s a text group or a boxer community, whatever it may be, now is an excellent time for you to create that group and lead that group through this uncertain time.
In doing these things, you are going to remain relevant in doing these things. You are going to show your strength and leadership,
even if the things that you’re talking about don’t necessarily directly relate with the primary signature service or offer that you have released in the past.
But we want you to stay strong. We want you to stay top of the mind off your followers so that after this time is over,
you don’t have to build these relationships from scratch, and the best way to do that is to lead authentically and to show up often,
especially right now. You have a captive audience. Everybody is home. Everybody’s online more than ever, and now is the time to step out and be present.
Okay, Before I wrap this up, I promised you that I would share a little tip about live streams.
Number one. If you want to practice going live, join us in our Facebook community. It’s sweet life community dot com.
It’s a totally free Facebook community. There’s awesome small business owners and their and we do these things where we actually let you practice going live in our Facebook community because sometimes it’s weird and you don’t know where to look,
and you don’t know what buttons to push. Cruise over to sweet left interview. Not common. Join us,
but here the tips I was going to give you When you are speaking to a camera, whether you’re going live or you’re talking to a video camera and recording videos or you’re on television,
for example, this is how I originally learn. This is when I used to contribute to our local news stations here in Colorado.
When you’re looking at a camera, think about the fact that you’re only talking toe one person. If you think Oh my gosh,
I’m talking to the masses and thousands of people are watching me right now and thousands of people are looking at me.
You will totally freeze and it will be really awkward and it’ll scare you to that, right? But if you just picture that you’re talking toe one person,
that only one person is going to see this and whatever’s on your heart or your mind, whatever you want to share,
whether it’s business or personal, whether it’s you know, that content that proves you’re the expert or content that coaches people,
you’re only talking to one person. When you look at that camera lens, OK, I promise you,
if you only think one person’s looking, a look at this one person is going to see it, and that’s this One person talking to right now is my ideal client.
You can even name that person if it helps you. You can even picture one of your friends on the other side of that camera.
That’s the tip. That’s how you get over the fear of live streams and the fear of life video because you know what?
In the end, technically, any time we create content, we want to only create that content for that one ideal audience,
that one ideal client until by thinking these things, you’re not off base because, in fact, anything you’re saying is for that one ideal client.
So that’s your tip for getting over life. Okay, today we talked about the importance of showing up and being relevant.
We talked about ditching the plan if you have had a plan in place, and it totally is unrelated to what’s happening right now,
we talked about the three different types of content, but you should be sharing number one content that connects,
showing people behind the scenes and what you’re doing. Number two content that proves that you’re a badass. That’s content that shows testimonies from people have you worked with or pictures of people you’ve worked with or you know,
anything that can share that You know what you’re doing that you’ve helped other people get awesome results, and then the third type of content is content that teaches,
and this is content that shares your expertise to give some tips in different sorts of ah insider know how that comes from an expert like you.
All right, And then one more thing. If you have an offer, if you’ve developed a new habit offer that you have for people,
let them know that. Invite them to join your pivot plan and bite them to join your offer. Invite them to join what it is that you’ve done,
but do it in a way that you’re connected with them authentically. The most important thing here is that we aren’t selling.
The world were serving the world during this time. And so any plan that you create should be serving the world and not selling the world in your content in your social media,
and your messaging should come across that way as well. And if you’re struggling with losing leadership and you don’t have a product,
you’re not sure how to pivot or your business is becoming less relevant. Now is the time to make the shift.
I’ve been working with a small group of entrepreneurs and established small business owners to help them create offers, scaling from offline to online and bringing offers into the picture that your clients actually really want need offers that can really,
truly be a life raft where your clients are right now, if you aren’t really sure how to scale your business online,
what actual virtual offers to create what that means to the big picture of your business. If you’re struggling to choose that online business model,
and if you’re struggling because you don’t know how to create messaging, that’s really authentic, and you want to make sure you’re companies still profiting,
then I invite you to learn more about what I’m doing with this small group of businesses. We’re calling it Shift 2020 and to get more information on that,
you can just go to the show notes for this episode. Or you can simply text the word shift to the number 31996 and I’ll send you a link on where you can get more information.
All right, you guys, I hope you’re doing well, and I hope this message finds that everybody in your household is well.
Also, I love connected with you. Thanks so much for staying tuned with me here again, Resource is for you Are number one went to the show notes for this episode at Sweet Life Podcast dot com ford slash 172 Resource number two is to join our free Facebook community.
You can find that by visiting sweet life. Community dot com and Resource number three is to join me in shifting your business for 2020 so that you stay profiting,
leading and your marketing in the right ways. To get more information on shift 2020 you can just text to the word shift to the number 31996 Or you can cruise over to the show notes,
and they’ll be a link for you to learn more about shift 2020. All right, help! You guys are awesome.
Talk to you soon. Bye for now.

Episode 171: Should You Pivot Your Business Right Now? – with April Beach

SweetLife Entrepreneur Podcast April Beach

This episode is for those in Phase 1 – 2 – 3 – 4 – 5 of the Lifestyle Entrepreneur Roadmap™ Not sure what Phase your business is in?

 

Episode Bonuses:

Need faster business growth? Schedule a complimentary business triage call here.

Who This Episode is Great For:

This episode is for entrepreneurs and small business who aren’t sure if you need to shift your offers, confused about how/if you should be marketing and who want clear answers as to if you should hold tight or make changes. 

Summary:

This episode is for entrepreneurs and small business owners who aren’t sure if you need to shift your offers, confused about how or if you should be marketing your services online. We cover the 3 greatest dangers to small businesses are facing and thoughtful solutions to overcome each pitfall. This show will help you identify what stage of action your business is in, if it’s time to move, and how to move with intention based on what’s appropriate right now.

Highlights:

  1. Identify your business position grasping on to the current business opportunities
  2. Identify the 3 biggest pitfalls small businesses and entrepreneurs are facing and how to overcome each
  3. Change your mindset to become a leader and build strong relationships

Resources Mentioned:


SweetLife Podcast™ Love:

Are you subscribed? If not, there’s a chance you could be missing out on some bonuses and extra show tools.  Click here to be sure you’re in the loop.  Do you love the show? If so, I’d love it if you left me a review on iTunes. This helps others find the show and get business help. I also call out reviews live on the show to share your business with the world. Simply click here and select “Ratings and Reviews” and “Write a Review”. Thank you so much ❤︎

Need faster business growth?

Schedule a complimentary business triage call here.


Full Show Transcript:

you’re listening to the sweet life entrepreneur podcast Simplified strategies to grow your service business and launch a life you love faster with business, mental and entrepreneur activator a probe Age Hey, guys! And welcome to episode number 171 On today’s show, we are talking about the shift, also known as your pivot plan. I wanted to dive into this because it’s really timely to be really honest with you. I had been avoiding recording to show strictly on pivoting based on the wave of the economy and the way that our world is.
And this is very strange time that we find ourselves in because a part of me kept waiting to just wake up the next morning and it would be different. And even though I knew in my mind that rationally that was not gonna happen, I kept hoping for it. So I feel like I wish that I had released this to you two or three weeks ago. But here it is now, because it’s really important that we talk about the three dangers that entrepreneurs and small businesses air facing right now and what you can be doing to shift your business to pivot your business.
It’s also really important that we dive into how long is this pivot for and what to do if you feel like you don’t want to pivot. And so that’s the gist of everything we’re talking about on today’s show and you’re gonna leave with very clear strategy is very clear. Questions. To ask yourself to answer your own personal questions is, should I shift and should I pivot my business? How do I know whether or not I need to make changes and how confident I am? I as a business leader to the people that I’m responsible to take care of,
which are your clients and your customers in yourself in your own family? How am I doing right now in this current very strange world that we’re all a part of? And how can I find the opportunities within what’s happening right now to protect and rise up myself on those people around me? Those are all the questions were answering on today’s podcast. If you’re on the go, which you shouldn’t be, by the way, you all should be staying at home. But if you can’t take notes, cruise over to our podcast website,
which has found its sweet life podcast dot com where all the show notes from everything we talk about today and links and resource is I’m gonna be sharing with you in today Show to give you actionable items that you can do right now to make smart decisions for your business. All of those air found over at sweet life podcast dot com. Okay, let’s dive into today as we talk about pivoting as we talk about shifting the biggest danger. Actually, that face is small businesses and entrepreneurs is our mindset, and I’ve been in round tables hand smog herb leadership meetings online.
Now for about I think the first leadership meeting that we actually held was now over a month ago or right around four weeks ago. Seems like 4000 years ago. But I’m still hearing the same questions, and you might be asking these questions and there, you know, what should I be doing right now? Should I be selling? Should I be marketing what I sell? How do I connect with people? What will people think of me if I sell right now? Should I be reducing my prices? And I’m hearing statements like I’m lost,
I’m stuck. I’m afraid I don’t know what to do. We’ve been talking a lot about this in my podcast community. By the way, if you are in this place as a small business as an entrepreneur, you should not be doing this alone. Cruise over to my podcast group. My Facebook group is totally free. You should not be here alone. And so I want to make sure that you’re getting connected with other like minds. Really cool, amazing people that can help you through that. So you could just go to sweet life community dot com and join us in the Facebook community in there.
So little side note Resource number one for you. So let’s dive into this. The mindset problem is that you aren’t really sure what to do. And so you may feel lost or confused about this and not really sure how to take action. There are three types of people three times of business owners that have been identified, two responding in certain ways during this shift that were going through, I learned about this in a leadership meeting. I was really fortunate for really thankful to be in been taught. Hermann was speaking in this meeting,
and he was explaining that there are really three kinds of people and how they’re responding. And these air from CEOs of big, huge companies down to, you know, solo entrepreneurs and freelancers said that first of all, there’s this a type of person who is totally stuck, right, not taking any action at all. They aren’t pivoting. They’re moving, they’re doing anything. It’s almost like if you’re this person, you feel like you’re your feet are stuck in wet cement, this solidifying around you and you can’t take any action at all.
You might feel some depression. You obviously feel anxiety and fear, and you aren’t changing anything in your business or whatever, because you feel completely out of control. You feel like you have no control over anything in, so you are just completely subdued in your space. First of all, if this is you, it’s okay is a matter of fact. The majority of businesses are still in this place. You are not alone.
I understand that. And then there’s this second person, so Category B, I guess we’ll call it.
The second person is this entrepreneur who is willing business owner willing to make moves, willing to pivot, willing to make adjustments.
But there’s no direction. And so there’s zero confidence in that. Like you want to do something you want to move,
you’re looking to move, and maybe you’ve been trying a bunch of little different little things, and nothing is sticking and you’re not really sure what direction to go.
So there’s no clear plan, no confidence, and you’re only doing like the bare minimum. And then there’s the third entrepreneur.
So Group C, which actually makes up at the time that I heard the data of this lesson. 9% of all business owners in this group is the one that is pivoting,
taking action scene opportunities, creating solutions and actually making moves. That’s only 9% of people all right, and even out of those 9%.
Most of them are not sure at all what moves they should be making. They’re just making moves in making big steps because they refuse.
Thio, frankly, be a victim and I have their business. Be a victim of what’s happening, so wherever you are,
wherever you find yourself in this first, I want you to know that you are not alone until we’re gonna dive into some of these mindset issues and how to help you solve them.
Therefore, giving you the questions in the action steps toe act upon to help you make smart decisions for your business in the direction that you will go.
So if you find yourself in this place where your mindset is saying I don’t know what to do, you know,
and you’re you’re kind of weekend of every day feeling a little lost, wondering what’s gonna happen. What should I do now?
What should I sell which I offer? The reason why you’re in this situation is because you don’t feel valuable.
You don’t have an offer that people desperately need. Right now, you don’t have confidence in what you’re saying,
and so perhaps you just aren’t saying anything at all, and you, frankly don’t have a plan. And the reason for that isn’t because you want to,
like, sit there and not do anything. It’s because I totally believe this is that you want to make sure that whatever you offer whatever you do is good and helpful and worthy.
It’s not because you don’t want to do anything. It’s because you really want to do the right things.
Does that sound like you? I’m betting that you’re like shaking your head, being like, yeah, that’s me.
You want to do the right things. You only want to offer something that’s good and hopeful and relevant.
You don’t want to take advantage of the situation, and you would never take advantage of people. We know that.
But you also know that there are business opportunities out there and you want, and you need to make sure that they’re not passing you by,
especially right now. So if that’s you, let’s go ahead and go into the next section of this recording here.
Okay, I want you to be aware of three really big dangers. And when I say them out loud,
it’s not gonna be like Thanks for the epiphany, April. It’s gonna be Yes, April, Captain.
Obvious. But just bear with me here because as we talk through them, I believe that in these discussions it’s gonna help.
You really kind of reframe your mind and help you identify if and how you should be pivoting are shifting in your business.
So danger number one that we’re seeing that I’m hearing from my clients that people on my communities we’re talking about and actually on this one I mean,
I’ll be honest with you. People aren’t talking about this as much as they are dangerous two and three.
So this one you can hear in the whispers of everybody’s subconscious. The problem is, is it you might be losing your relevance like that Hurts,
especially for those of you guys who have worked years to build your audience, is years creating content, sending it out every single weekend,
email faithfully doing your live streams, creating content again and again and again. If you’re afraid you’re losing your relevance.
It feels like you might be losing that leadership role like no one is looking at you for help because they don’t see you as somebody that can be relevant to help them.
Right now, you could be feeling like you’re losing opportunities to connect with your audience and that there’s this chasm that is growing whiter and whiter,
and it’s gonna be a really long jump to get from where you were in your relationship, and you know your banter and your friendship and your back and forth,
you know that you might have had with your with your community and your fans and your followers and your lists and your clients and your customers.
So what’s gonna happen in the future that that kind of seems like on the way far side of this Grand Canyon,
and you’re just not really sure how big the Kenyans gonna be? And so if you feel like you might be losing your relevance,
that you might be coming insignificant to your audience, then that is a really big problem. That’s a boom indicator that we need to shift something so that you’re creating relevant content and you’re taking mindful actions and that your connecting authentically with your community in a way that meets them where they are right now.
Okay, now it’s brings us to danger to this is the completely obvious one that still people are not talking about is number three.
But y’all are thinking this, and that is your sales are in jeopardy. You know, we’re talking about finances.
They are a hard thing to discuss, especially when the going gets tough. But what happens then? That’s when the tough get going and that’s we’re talking about on this show.
If you’re in this place, if you’re feeling this pitfall, right, if you’re feeling this danger in your business now,
I will tell you not everybody is feeling this. I have clients whose businesses are thriving right now. What they had in their offers and what they do is just really aligned with what people need.
Right now. Our own companies are doing really well because we are online business developers. And so this isn’t the case for everybody.
But this may be the case for you. If what you’re selling is the wrong thing, you’re in danger of actually losing more and more income,
either established clients or and or not bringing in new customers into your business or you could be not selling anything at all,
so you could be selling things. But they just are the wrong things, and it just doesn’t feel good to sell those things right now.
Or you could have nothing to sell whatsoever at all that is relevant or nothing is selling. This can also be you if you’re feeling like you have an insignificant offer,
so you’re feeling guilty about what it is that you are in fact offering. Maybe you offer some sort of a lavish service,
and you just don’t really feel comfortable. Here’s one of things I want to say to you. And you.
I don’t hear this a lot because it isn’t super quote unquote. And I’m sitting here to myself doing my air quotes,
Strategic. But if you feel like what you’re offering, just doesn’t feel good to sell. Right now,
I really want to encourage you to listen to yourself that that is your intuition, that is your spirit,
that is, whatever you call it. That’s your own inner wisdom, saying, You know what? I’m just kind of getting a check here,
that it doesn’t feel this great to sell it. And if you are feeling that way, I just want to encourage you to listen to that.
You know, one of the things that also want to encourage you is that if you have offers in that,
they’re not really the right things. Your service is aren’t going anywhere. What we’re talking about here is creating a bridge or just a little detour out of some construction bumps in the road were just shifting gears a little bit for a little while to drive people back to where we were before,
but in the better way that we have ever been. Okay, So if you’re struggling with sales in this area,
I want you to really think about what are your clients, your customers? What are their greatest needs right now?
We talk about, you know, identifying the needs, coming up the solutions. That’s business. Wanna one right?
But I want you to go further with us. I want you to really think about it in a way that it’s like this.
Imagine a map you has. No, I’m a geek. I geek out over maps. I even,
like, used to draw on, create maps for fun. When I was a little girl, Imagine a map and it’s a road map of your client’s journey.
And in the past, especially for you established business owners, you have their journey mapped out for them.
That’s great. But something has happened, and you have to create a detour. And along the detour are a couple of different pitfalls that is even the old enough.
Listening to this, you guys remember the video game pitfall where we had to, like, actually grab the rope.
It was like an Atari game pitfall. Okay, well, that’s what’s happening right now. There are pitfalls along your clients.
Customers journey, whether you’re taking them to a journey of wellness or a journey to having a marketing plan or attorney to have a no well branded business where a journey to learning to speak on stage or write a book,
or a journey to re finishing antique furniture, or going from not having house to buying a house. Whatever the journey is right.
There’s, um, roadblocks, and you are responsible for creating a new path for them that brings them to the same destination britches in a different way.
And that’s what we’re talking about right now. That’s what’s important right now. If you’re feeling like your sales are in danger,
if you are in that group of businesses where you aren’t selling anything or you’re you’re starting to slip, then I want you to take a really hard look at what it is that you’re offering and the pathway that you are getting people from point a to point.
In this case, it’s just only see in the past you might have taken them from a to Z.
But right now, maybe they just need your help getting from A to F. And that’s cool. That is really important,
because that’s what they need right now. Less danger. Number two is your sales danger Number three and this is the one that everybody’s talking about.
Is is your marketing. And here is why everybody’s talking about it because nobody wants to sound like a sleaze bucket.
Okay, nobody wants to go out there in, sell their stuff and have people be like, Oh,
my gosh, that person is so insensitive. What? I can’t believe that she is out there just peddling her product when our world is in such a precarious state,
right? I know that you don’t want that. So if you feel like you’re risking being insensitive or if you feel like you don’t know what to say in your marketing or that you just can’t market as usual.
But you aren’t sure how to change that, that is another indicator for you. But you need to make a shift that you need to make a pivot the way that we do.
This is totally authentic. There isn’t any grand marketing strategy behind this. You guys. It is seriously just calling the elephant in the room out the way it is and saying,
Hey, Lis and we’re changing. Something’s up here just for a little while because things were different for a little while.
There’s nothing wrong with just calling elephant in the room like Sarah tomes. She was on last week’s podcast.
Sarah’s a very good friend of mine, and I’m very grateful that she’s our Facebook ad strategists and part of our team.
She’s like, You gotta read the temperature in the room, and if it’s too hot, let’s talk about the fact that it’s too hot.
So we’re going to turn on the A C. Whatever that ISS. Just take your marketing strategy head on and talk about the things that are already on your client’s minds.
Don’t pretend like they aren’t there. I’m not saying I want you to listen to me very carefully that you should not go with a Doom Sayer type of approach,
right? Nobody wants to hear more about the problems with the situations they’re having. They do want to hear from mindful,
authentic, full hearted leaders who are giving them solutions, cause everybody wants to be doing good and thriving and were craving.
I already feel it like, Don’t you feel it? Were craving our feelings of crawling our way back to greatness?
It feel it right now. I know you do, too. And so, with your marketing, your marketing should talk about why make Maybe you’re making some small shifts or pivots in your business or how you’re doing things different.
You’ve already seen the TV commercials doing it saying, Hey, we deliver, you know, contact free food delivery because we know that’s what you want.
Right now, that’s what you should be doing, too. So if you find yourself that you’re not doing any marketing or you’ve stopped marketing altogether,
it’s because you’re not really sure how to actually just take it as it is in share. It is it.
It’s and I just want to fill you up again with creativity and encouragement and telling you that you’re an entrepreneur.
You do not give yourself enough credit. As a matter of fact, entrepreneurs are the most important people right now.
Entrepreneurs are the ones figuring out how to get P, p e and from other places and how tow rig ventilators and how to come up with medicine to help all of us.
They’re entrepreneurs in their scientists, their creative people in you’re one of them, too. We’re the most creative,
disruptive, tenacious, tough, unstoppable group people on earth. So you can take your marketing and you can take all the thoughts that you have,
and you can pivot them and ship them to the degree in which they should be, which it could be a great deal for your business.
Or it could be just like a teeny tiny smidge. But talk about that. Talk about what you’re doing and why you’re doing it in your marketing.
Start with relationships, personally connect with people and really create ah, marketing communication that builds relationships. Dive into relationship with your clients.
It’s a very best thing that you could be doing right now, no matter what you do, pivoting in what degree in your business.
So today we talked about dangers, the businesses we’re facing right now, why you may be facing it.
And if you remember in the beginning I talked about the greatest dangers, our mindset, and we talked about all the different questions the business’s owners are asking themselves right now.
and you might have found yourself asking some of these questions. Then we dove into the three problems. The lack of relevance that your business maybe having the lack of sales in the lack of marketing in overall,
the lack of leadership. If you find that you’re struggling with what to do or what your place is right now,
it’s very simply because you have yet to create a solution that you go to sleep at night, vote really good about in know that people need because you might not necessarily see your business as a life raft that they need.
And if that’s the case, if that’s where you are, I want to encourage you to dive in and to really think about how you can and possibly should be shifting and pivoting just for a little bit right now,
in order to be what people want and need for you to be right now and in order to meet people where they are not in unauthentic way in order to build and create a bridge for your clients to walk from where they were with you,
toe where they will be with you again in the future when we all reset. I was on another leadership call a couple weeks ago with Jeffrey has led of Sea Sweetened.
It was it was a really cool call to be a part of. I don’t normally sit in C suite.
Leadership calls. As many of you know, I’ve never worked in a corporate office in the day of my life.
But it’s always a challenge for me to surround myself with people that do different things, you know? And one of the things that Jeffrey was saying was that we’re in a race to reset,
and that’s where we are right now. As an economy, that’s where we are. It’s not a fast race.
It’s actually really careful race. Instead, we should call it like a cross country run to reset and we’re having to take these detours is a business,
and we’re having to guide people along with us and to carry people. We are called to carry people and to serve people to the degree that obviously makes sense within your business.
So I wanted to let you know what just encourage you if you feel like you’re not being relevant right now,
if you feel like you’re you’re slipping, Your business is slipping. Take a look at those three danger areas.
Are you loosing relevance? Are you not selling things? And are you not really sure about what you should be saying in your marketing?
If those are the areas that you’re getting hung up, then then go back and replay this podcast episode.
And then here are two other resource is for you. Number one. I really don’t want you to be alone.
We need to connect, We need to support each other. And, like I said, lift each other up.
During this time, I invite you to join us over in our free Facebook community at sweet Life community dot com.
The second opportunity and this is not going to be there forever because thes podcast episodes air evergreen. This will be out there in 2021 2023 this will not be available.
But it is right now, So right now we have launched a program. It’s a short term program,
guys, because this is a short term fix in the program is called Shift 2020 and it’s a time for you to dive in,
not to everything this is not in everything program. This is a get what you need. Get your important ducks in a row for your business.
Identify what your clients need and delivered to that program. If you feel like you’re trapped and you’re losing significance and relevance with your audience that they aren’t looking to you for leadership or you’re losing the relationships that you have worked really hard to build for years and years and years or frankly,
if you have never established with the relationships with people before, if you are slipping in your sales or you’re losing sales,
we’re not bringing in any more clients than the shift is an important programme for you to be a part of right now.
And if you’re not really sure what to do in your marketing or how to communicate authentically or how to really pivot or what you should be doing,
who you should be connecting with, how often? How frequently, even though that means the same thing.
You know in what way, If you’re not sure about any of those things, then I highly recommend that you check out our shift program.
It’s called Shift 2020 again. It’s only a short term program. But what we do know is that we need to make some shifts for the next 30 60 90 maybe the next 120 days.
And this podcast and everything we do here is dedicated to helping you in your business. Arrive to the degree in which you may need to make a shift is only going to be revealed based on digging into the strategy and how people are responding and who you want to need to be is a business and is possibly a personal brand to your industry.
So if you guys want more information about shift 2020 here are two different ways you can find it. There’s no website for it.
There’s no long as sales page to join because that’s not what we’re doing right now, because that’s not relevant.
Right now, we’re just helping you get what you need immediately so that you can help your people get what they need immediately.
So for more information on the shift 2020 you can go to the show notes for this episode, so there will be a link in the show notes for the episode.
You can get there by going to sweet life podcast dot com forward slash 171 So sweet life podcast dot com forward slash 171 Or you can very simply text the word shift to the number 31996 will shoot over links.
You could just read more information on it. Let us know if you want in love to have you there.
It seemed like the right fit for you again. That is texting the word shift to the number 31996 All right,
you guys help your Well, I understand that things were rough right now things air give you a little tense here in the beach house also.
Ah, we have been on lock down at the day of this recording. I’m we’re on day 33 1 of my boys was just so restless.
He literally went outside golfing barefoot in the snow in our front yard today. So people are totally going crazy,
but we’re still here, and we’re well, and we’re thankful for that. And I pray that you guys were well and those that you know,
a few work on the front lines or somebody in your family does. We’re praying for you guys. And just thank you so much for for all that you’re doing.
Thanks for listening to the show and sharing it with your friends again. Show notes are at sweet life podcast dot com slash 171 and more information on the shift is by texting 31996 And just type in the word shift.
Okay, guys, Bye for now.
That’s all folks!

Episode 166: COVID-19 (Coronavirus) Business Opportunities and Tools To Work Remotely – with April Beach

This episode is for those in Phase 1 – 2 – 3 – 4 – 5 of the Lifestyle Entrepreneur Roadmap™ Not sure what Phase your business is in?

 

Episode Bonuses:

Need faster business growth? Schedule a complimentary business triage call here.

Who This Episode is Great For:

  • Local businesses affected by COVID-19
  • Small to midsize businesses ready to scale online
  • Entrepreneurs looking to grow their brand and ready to hyper-focus for big results

Summary:

There’s no doubt that COVD-19 will affect how some businesses run. These are hard times, but on this show, we’re talking about great opportunities to grow and scale your business online. These strategies will help you continue to reach and serve your clients while developing new streams of income and developing a new business model that leads to more lifestyle and location freedom for small business owners. 

Highlights:

  1. How to meet with your clients virtually
  2. Software to work as a team online
  3. 5 things you can do right now to grow your brand from home
  4. How brick and mortar stores can sell products creatively

Resources Mentioned:

Calendar Software: 
 
Create an Online Community: 
 
Team Management Software:
 
Other:


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Do you love the show? If so, I’d love it if you left me a review on iTunes. This helps others find the show and get business help. I also call out reviews live on the show to share your business with the world. Simply click here and select “Ratings and Reviews” and “Write a Review”. Thank you so much ❤︎

Need faster business growth?

Schedule a complimentary business triage call here.


Full Show Transcript:

you’re listening to the sweet life entrepreneur podcast Simplified strategies to grow your service business and launch a life you love faster with business, mental and entrepreneur activator A probe Age Hi there and welcome to the show Episode number 166 of The Sweet Life Entrepreneur A podcast and I’m April Beach Super glad to be talking to you. Not super glad to be talking about this topic, but we are finding the silver lining in today’s show. We’re actually going to dive in and talk about some really awesome business opportunities within the circumstance we find ourselves in with Cove in 19 across the world.
Now, if we don’t know each other yet in April. Beach, founder of the Sweet Life Company and Baby Plundering and host here of the Sweet Life Entrepeneur, a podcast have three awesome teenage boys at home. My husband’s an entrepreneur, and it’s always gonna be connected with you. I know we have a lot of new followers and new listeners, so thank you so much for tuning into this show. In a nutshell. I help women scale their business in a strategic way that helps you actually create lifestyle freedom while building a multi six figure company.
And so the strategy is that we talk about here on the show are to give you the steps to do that. This is a business development and business coaching podcast off the show. Notes from today’s episode can be found by visiting Suite Life Podcast Don con Okay, this is what you can expect on today’s show. We’re diving into business opportunities and how to find a silver lining with Kobe had 19. I am going to cover what to do if you are a local business, where you serve people face to face and you actually are used to seeing them physically.
Whether you have a brick and mortar store or you go to your clients, we’re talking about different ways that you can continue to grow your business and serve your clients. During this time, we are also going to cover different ways to connect with your team and continue to communicate, to continue to grow your business, and I’m going to dive into very specific strategies for those of you who are independent entrepreneurs and Sola preneurs Thio focus on things that you can be doing to grow yourself and your company during this time as well as we’re gonna wrap up the show.
And I’m gonna share with you personal things that you could be doing to grow as a professional. And then if you’re interested at the end of the show, I’m gonna be diving images, sharing some personal behind the scenes, just opening the front door of the beach house of our house and sharing with you some of the preparation that we do. Why we do certain preparation for certain emergency instances here in the beach house and also some scripture that I share with my kids to help sustain them and help them to feel strong and confident and at peace during really crazy times that we’re facing right now.
So we’re gonna dive into all the business strategy first. I’d love it. If you are interested, you’ll hang out with me and tell the end, and I’m gonna share with you behind the scenes here at the beach house. This particular show is perfect for you. If you do have an established business that serves clients face to face. If you go to work at a place where you’re working with other people and a co working space. If you are not really sure how to continue to do your job and actually grow your company when you can’t see people face to face and it’s for all of you,
Mom is out there just like me who are thinking big picture more than just about your business, about your life and your strategies and how to continue with the momentum that you’ve already experienced in 2020. If that is you, then stay tuned and very specifically for those of you guys who listen your faithful listeners, you know what phase of my lifestyle entrepreneur road map that you are in This particular show is tagged for every single phase of my life. So entrepreneur road map. Those were the five phases of business designed launch and growth.
If you aren’t sure where you are, you’re welcome to go back to the show notes and take a quiz, and you can find out what exact phase of business growth and development urine and receive very specific tips to grow your business. Beyond that point, we usually tag each episode here on the suite Life podcast. So you know whether or not a particular business. Training applies to where you are in business right now, so you aren’t getting distracted or sidetracked. So this particular episode, of course, does apply to every single phase of business development in my lifestyle.
Entrepreneur Road map For those of you guys that are wondering, Okay, let’s go ahead and dive into today’s episode. First things first. I want to talk to those guys with local businesses. So if you have a business where you serve somebody face to face, maybe you’re a realtor. If you’re a massage therapist, maybe you are a counselor or a trainer, and you are used to actually having people interact with you at locally. It doesn’t necessarily mean you have to have a brick and mortar store, but you’re used to interacting with people locally.
Here are some suggestions and some things that you could do to continue to serve your clients during this time. These are business development strategies that we talk about all the time with established business owners. So here’s a little background of this and why this isn’t a downer. This is a really cool strategic opportunity here. I actually work with businesses, local businesses to help them scale their company by offering virtual service is right. Now, you find yourself if you have done that yet in a place where you’re forced to do that.
But I want to let you know that what you might be forced to dio is a business strategy that we use all the time to help companies grow and actually make more money by offering a combination of local service is and virtual service is So here are some suggestions so that you can actually start tapping in already to the opportunities of online business scaling even if you didn’t want to. Okay, so the very first thing I recommend if you haven’t started this yet,
is start to create a calendar online. And I’m gonna give a lot of different links to online software you can use in our show notes.
So don’t worry about that. You can cruise over to sweet life podcast dot com forward slash 1 66 and I will put the leaks of all of this software that I’m gonna recommend.
But the function I want you to do is to set up an online calendar if you don’t have one Yet for your business.
This gives people in your established clients an opportunity to book with you online. At that point in time,
meet with your clients virtually in a video call. This is how I work with clients all over the world.
And I have for over 12 years this is not something new. And if you haven’t tapped into this yet,
believe me, as soon as you start meeting with people, virtually you’re gonna love it. You might not even want to go back.
So start setting up virtual meetings. If you have a group of people that you’re used to serving, maybe you can’t show up to speak in an event.
Maybe you’re not able to teach a group of people like you had planned or to coach your host something that you had planned locally.
Maybe it’s a weekly class that you’ve done. I recommend that use. Do you think about creating a short term virtual online group again?
I’ll put all these links for you, but couple examples are a pop up Facebook group. You can create a Facebook community for his long or a short as you want.
Facebook does a really great job of helping you to connect with people and be able to serve them in Facebook communities.
In addition to Facebook, there are also other platforms, which I love. 1st 1 is disciple disciples,
an amazing on my platform where you can actually create in a community of your clients and customers and that you can connect with them and continue to serve them virtually an linked in Does a pretty good job with groups linked in is trying thio.
Continue to emphasize groups on Lincoln as well. If you find the majority of your customers are on LinkedIn,
then consider creating a short term linked in Group two. In fact, connect with your customers and provide virtual consulting and virtual service is to them.
Idea. Number three. Go back to old school phone calls. You guys, I think somewhere along the way we lost the power of getting on the phone with somebody.
It might not be a landline with a curly cord connected to the wall, but getting on the phone and connecting with your customers is a really powerful way to continue to serve them,
hear what they’re saying, understand their struggles and continue to coach them or consult them or provide service is to them if you have products that you sell.
So I’m talking to specifically to those of you guys who have a brick and mortar store with products, and you might even have a little bit of an online store.
But your primary business is having people walk through your door and see the face to face you can during this time when people might not be out in about as much as they have before.
How about featuring your products through live streams like a show and tell? How about showing up a couple of times a day from your business Facebook page from your instagram page and holding up one of the products talking about the products,
the features of the products? It’s like the Home Shopping network thing. This is kind of what I’m thinking about.
What an amazing way to talk to your customers about new items that just landed in your store that you know that they need anyway.
Show up on Facebook live, show up on Instagram and do a video about a product you can even give a virtual tour of your store,
and then I have a call to action for people that pick up the phone and call you in. Order that product over the phone.
That’s for those of you guys that don’t have a virtual store yet. We’re going old school. They can pick up the phone.
They can say, I really want that bag. It’s so cute and I can’t go in there and buy it.
But I love the way it looks. Can I please buy it from you? You can ring them up through your online.
Check out that you might have through PayPal or square up or any other online process it or that you have,
and you can drop it in the mail. To them, this is a great way to increase your social media falling to continue to build a relationship with your clients and to continue to sell products if you have a local store.
And, of course, if you have an online store and you haven’t really been able to have focused on that because you might have a local store as well.
Now is amazing opportunity to really emphasize your online store and to do some other natural interaction through social media to increase your sales again great places to do in these live product show and tells our Facebook instagram LinkedIn.
And if you have a high Twitter following, you might be able to get some traction as well on Twitter.
What a creative, fun, disruptive way to continue to be in your customers lives moving on. Four.
Those of you guys that have a team that you run you need to connect with your team. Here are some different platforms that you can use to continue to grow your team that will benefit you in the long run.
Even when you come back together locally, you can use slack. It’s a great way to chat with teams you can use.
Streak Streak is a plug in to Gmail for business that has your pipelines in your sails, and many people can tap into where customers are in the process,
virtually through email by using streak. There are also other platforms, like Facebook, workplace, Vasana and Trail.
Oh, and we’ll make sure that we put all the links to every single one of these platforms for you in the show notes.
So if you’re driving your car right now or you’re busy and you can’t write this down. Just cruise over to sweet life podcast dot com forward slash 1 66 and I’ll make sure that we’re sharing all of these really simple and powerful software platforms that can help you grow your business,
serve your clients virtually and continue to connect with your team. Okay, now let’s switch gears a little bit.
Now I want to talk to those of you guys specifically who are already entrepreneurs. You may already work from home.
You may already have the laptop lifestyle Freedom. Congratulations to you If you do that, I can’t even tell you how grateful I am right now for the fact that I don’t have to leave the house.
It is just a feeling of peace for me. And so if you have that as well, I’m grateful for you.
If you do not have that, please hit me up here. You can send me a direct email to podcast at sweet life co dot com,
and we’re happy to work with you to establish that sort of a business model in your company as well.
For those of you guys who already have this business model, this is a really amazing time to start hyper focusing on what you need to be doing to continue to grow your personal and or your business brand.
So some things that I want to challenge you. So you listeners other. You guys know you Are you private Listening to this podcast for a long time?
You’re a coach or a service based consultant. You are really ready to continue to press in and grow your business.
You might even have had big plans of what you were supposed to be doing in your company over the next couple of months.
They might be getting a bit sidetracked Right now. I want to challenge you to do a couple of things to grow your business.
During this time. Number one I want to talk to those of you guys who specifically know you have a book in you.
Sometimes we need something disruptive like this in life to make us set aside the timeto outline or write that book.
If you’ve had a book inside you and you find this time that is inspiring for you to sit down and write it.
I want to encourage you to do that for those of you guys who’ve just been busy in the busy work of serving clients.
You know what I mean? You’re busy in the busy work. You’re constantly serving clients. You have very little time to actually work on business about men.
I want you to look at your weeks. Look, att. Some of the changes. Maybe you don’t have to be driving around as much taking your kids to all their activities.
Maybe. You know, you aren’t going out to go to Costco to go shopping groceries getting delivered to you.
The silver lining here. You’ve eyes. Is it? This situation with Cove in 19 is actually giving us the gift of time.
Time to be home. Time to think about what’s important time to be with those people We love time to focus on our health and time to focus on our business.
All right, So if you’ve been busy in the busy work with your business, I want to challenge you to sit down and start thinking about outlining new packages.
Higher level service is deeper offers with better results. I want you to sit down. Look at what you’re offering and consider bringing your business to the next level by creating new offers,
New packages. New service is your new programs. Take this time to brainstorm. Look at what people are buying and what they’re still challenged with and consider what you’re selling.
I also want to encourage you that if you haven’t yet, now is a really great time to set up a virtual coffee.
So we talked about this in last week’s podcast episode. Excuse me an episode number 1 64 We talked about this.
So two weeks ago we talked about how to connect with people in a deeper way locally, and one of them was to create a smaller mastermind in set up virtual coffee with business colleagues.
Do that now find five different people. If you don’t know them, reach out to them and Facebook groups or an instagram and ask them if they want to chill and have coffee with you.
Talk shop, help each other out, really create business relationships with people that understand what it’s like to be exclusively in online entrepreneur.
Another opportunity. I want to encourage you in. Have you been avoiding doing live streams because you’re not comfortable?
Now is the time to get comfortable. I want to encourage you to do be doing more lives, dreams to connect with your audience.
Maur to be sharing may be behind the scenes a little bit about what you’re doing in your company. Whatever that looks like to you,
now is a great time. Thio Face any fears you might have had of going on video and going live in really encouraging your connection with your audience virtually and then just a couple other pro tips for you.
Now is an amazing time to be pitching podcasts. Working on your media pack, working on your signature talk If you’ve been putting these things out,
if you’ve been putting out booking yourself on podcasts or booking yourself on stage is, now is the time to dive into that because there’s always you can continue to grow your business virtually,
and you are now given the gift of time. We’re looking again at the positives in this situation here.
I know there are a lot of really sad and terrible things happening right now, but I wanted to create a show where we’re looking at the positives here together.
Okay, now I want to give you some specific suggestions based on industry of different ways where you can utilize the opportunities here.
First of all, if you’re a therapist or a psychologist or a counselor or a life coach uses time to help your clients find peace and grow internally,
obviously you’re a psychologist or therapist. You already know that you’re the expert in that. Not me, but one of the things.
And there are some regulations of what you can do based on your licensing. One of things you could do is hosting a virtual group,
meeting or hosting a session where people can come together. They can share some concerns that they might be having together and really be able to talk about that.
You could do that in zoom meeting rooms, and you can do that and go to meeting and a bunch of other software we’re gonna give you.
The resource is to check out. But the point here is people are turning to you. People are looking to you because they need to find strengthen themselves and so looking at the situation,
and I think it’s okay to not continue business as usual, or at least to look at what else can be done to connect us in a time where we might felt isolated or disconnected,
and many people feel scared again. I know that there are certain regulations to that. For example, I called my child’s both my kids counselor who doesn’t have the ability to meet with them virtually because I didn’t want to bring my kids into the medical offices.
So I do know there are some regulations to that that based on the regulations you have, I just really wanna encourage those of you who can to be creating an opportunity to bring people together in that.
So it’s one business idea for you. If you’re in marketing, how can you help your clients create campaigns that work with Cove in 19?
I’m not saying make a joke of it, but you’re the creators. You guys are marketing geniuses. How can you help your clients actually start talking about the situation,
working with the situation, other than possibly ignoring it, pretending like it isn’t there? Or maybe that’s a terrible strategy.
Maybe they do need to ignore it because it would be detrimental to their particular business if they honed in on that sort of,
ah, of a negative focused again, you’re the experts. But consider helping your clients creating campaigns in response to this,
or creating a business strategy with intentionally not focusing on this. For example, if you have a client that has a cruise ship,
then you’re probably not gonna be talking about Cove in 19. But there are other marketing campaigns that that can be built on.
If you have a physical product, you can increase your sales by making alterations to what you offer how you bundle your packages.
Think about that. So if you sell, you know diffusers and CBD oil and you know in different hair bows for kids.
Can you make packages? And can you market your packages? Can you create new products based on what people want right now with other things that are happening?
And I want you to think creatively outside of the box? What can you do to create, or how can you alter what you already have in order to meet people’s names?
If you’re in real estate, can you offer those virtual home tourist for your clients? So where you’re taking your cell phone,
your face, timing them, Or maybe you’re going through each one of the homes that you have under your less teen and you’re doing video tours of the homes with your commentating,
so it’s very personal. It’s just like you were there taking a client through a home. But instead they don’t have to be there.
You can facetime them. They can say, Hey, can you go back? I want I want to see that room again and you can walk them through there.
So really thinking outside of the box and disrupting business is normal in order to provide a really great amazing service and continue to grow your company.
If you’re a travel blogger, what can you do? The highlight. Different things that people can do at home in the area outside.
You know, these are all specific suggestions for you, and I want you to really be thinking outside of the box in different ways.
You can continue to serve your clients, continue to increase your sales and continue to grow your business during this crazy time.
Okay, and that ends our time together today, where we’re talking about strategies to bring your local business online during this time,
different ways to connect with your team different outside of the box ideas to continue to grow your service is and continue to serve your clients.
And, of course, for those of you were established online entrepreneurs already, we talked about different things that you could do to really focus in and bringing your brand to the next level during this time and for all the show notes from this episode,
please cruise over to sweet Life podcast dot com forward slash 1 66 where you’ll also find business help to learn to grow in scale,
your business online in different opportunities where we can help you do that immediately if needed. And if you’re interested in hearing the personal side of some of the preparations were doing,
the things were focusing on as a family and how we’re helping our kids just hang on tight and I’ll be right back.
Okay, welcome to the beach house. I’m opening the front door and sharing with you some pretty personal stuff regarding this episode.
This issue that we’re all dealing with globally and just sharing with you. For those few were interested in a little bit about how how we deal with us,
how we prepare for things like this, and so In order to give you some background, I need to tell you a story which many of you do not know.
I don’t talk about it very often. But my youngest son, Samuel, was born with very severe food allergies.
And at a very young age, I learned that if there was ever an emergency that the American Red Cross couldn’t feed him,
he really could eat nothing in. So from the time he was a baby, I’ve always had stockpiles of food because I’ve had this deep rooted mama fear that he’s going to starve if they’re Waas something that happened in 2011.
I believe it was. We were here in the 100 year flood in Colorado and I was very glad that we did have food supply because we needed it.
And so we are very prepared as a family. There are reasons why we’re very prepared. I wish that I didn’t have to walk through is a mom and my son didn’t have to walk through all the scary times that he did.
Is is a young kid with severe allergies, but because of those things, there’s always beauty in the ashes,
you know, because of those things were always very prepared. So if you’re curious here in the beach house,
yes, we have lots of supplies, but I want to encourage you to do whatever you feel is comfortable.
You need to do what brings you peace. Obviously, they’re different guidelines or recommendations based on what country you live in in what your government recommends that you have.
But I just want to encourage you, too, do you? And to find peace in whatever brings you peace.
There are a few cool things that you could be doing at home with your kids, like maybe reading a series of books that you’ve never been able to dive into.
I was just thinking of reading Call the Wild with my kids because I know the movie is out, and I haven’t read that since I was a kid.
My boys have never read it, so I know there are a lot of things that I think about.
It’s almost like what you think about if you’re stuck in a blizzard for a long time, all the fun things we could do at home.
We as a family love Qattan. We absolutely, totally geek out on that game. And so we play a lot of Qattan,
and there are multiple different things that you can do at home to really make this time with your kids super special in.
So if you find yourself where you stuck at home, I don’t know if you will be when you listen to the show and I’m hoping that none of us have to be.
But if we find ourselves a bit isolated, there are some really fun things that we could do to find the silver lining and to connect with each other more deeply.
And I just want to encourage you guys to do that. And although this is not a Christian business podcast,
I’m very transparent, and you guys know that I’m a Christian, even though I love using the F word and costing a lot as well that really trips a lot of people up any out.
I’m not shy about that. And so one of the things that we’ve been doing is sharing with her two kids different scripture that they can stand on when they’re feeling afraid in giving them a couple of different tools every single day before they leave the house and I just want to share with you.
This is very personal. I’m not saying that every family needs to do this, but I want to share with you guys what I do every day before I send my kids Doctor school.
Besides the basic, you know, making sure their address didn’t have shoes on and something to eat every single day before they leave,
we pray over them. We plead the blood of Jesus over them. And now I also anoint them with oil and those air things that based on Scripture.
Lord says that as parents we have authority to do for our kids to help protect them in the world,
not just in times like this, and honestly, shame on me for really ramping it up. Doing it now,
in times when, you know, it could be a little sketch to send him out in the world.
I should be doing this every day, but this is what we’re doing now. And they just wanted to close out and read you guys really cool little excerpt from Jesus Colleen on March the 10th.
This is the day that I’m recording this show, so I thought I would just read for you guys real quickly here.
It said what it says. It says your mind for all time and beyond time into eternity. No power can deny your inheritance in heaven.
Even if you falter, is you journey through life. I will never let go of your hand. And that’s just a short little snippet from Jesus calling.
And I have clients with many face. I serve and I connect, and I am very good friends with women who believe a variety of different things.
And so I’m just sharing with you behind the scenes what we do as a family, and I just want to encourage you to tap into your piece to your source.
During this time, we’re really strategic on a business building side, but we and you’ve heard me talk about this.
If you’ve listened to this show for three years, I don’t believe in work. Life balance. I believe in building companies that harmoniously connect with each other,
and now is just a CZ important to talk about that. So that’s today’s show. Thank you so much for hanging out with me.
I adore you. I hope you found the strategy is helpful I hope those view establish entrepreneurs. Her listening you felt challenged to bring your brand to the next level during this time,
focus on some things, maybe even putting on the back burner. And there are a lot of software.
Resource is for you here in this show. You don’t have to remember them all. I will make sure that we have links to every single software resource for you to check out whether your new toe online business or you have been doing online business serving your clients online for a long time.
I’ll make sure all the resources are in the show notes. You could find those show notes by visiting suite Life podcast dot com board slash one 66.
Thanks so much, You guys, I’ll talk to you next week.
That’s all folks!

Episode 156: How To Create Your 2020 Strategic Plan: A Guide For Lifestyle Entrepreneurs – with April Beach

SweetLife Entrepreneur Podcast April Beach

 

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Episode Tools:

Join Commitment Week 2o20

Episode Highlights:
  1. What a strategic plan is and why you need one for your business.
  2. The three steps to identifying your strategic plan.
  3. The five core areas you should focus on when creating your strategic plan.
Why This Episode Is Awesome:

You’ve been dreaming big and know that the next decade will define your life, you just may not know exactly how yet.

Now is the time to claim your leadership, influence, and role in your own future – and that starts with your business.

Based on what we’ve seen the past few years and what the trends and research tells us about the next decade, there are five core areas you should be focusing on when planning for 2020 and beyond.

This podcast episode will help you lay out your strategic plan to kick start your best decade ever.

How to Take Action:
    1. Join Commitment Week 2o20
    2. Take the Lifestyle Entrepreneur Roadmap Quiz to find out where you’re at in your business so you know what to focus on in 2020!
    3. Join me in my business mentorship and mastermind, SweetLife Launch.

Links Mentioned:

Mel Robbins

April Beach on Instagram

Episode 155: Clear Space To Make Big Moves In 2020: Detox and Declutter Your Business – with April Beach

SweetLife Entrepreneur Podcast April Beach

 

Subscribe: iTunes | Google Podcasts | SpotifyAndroid Devices | iHeart Radio | TuneIn | Stitcher | Facebook Messenger
Episode Tools:

Take the Lifestyle Entrepreneur Roadmap Quiz to find out where you’re at in your business so you know what to focus on in 2020!

Join Commitment Week 2o20

Episode Highlights:
  1. Software recommendations that will help clean things up in your business.
  2. Routines that will help you get in the flow of a clean mind and business and remove distractions.
  3. Different ways this podcast and the SweetLife Entrepreneur community can help you move into 2020 in an intentional way.
Why This Episode Is Awesome:

As a mom who owns two companies and has three boys, the reality is that sometimes my life gets a little messy.

Unfortunately, this carries over into my businesses and I just can’t do great work or produce very well when things are cluttered and disorganized.

I know you’re planning big things for 2020 so, if you’re anything like me, let’s help declutter your business so you can focus on the things that will bring you those big results.

Whether you’ve just gotten your first idea for a business or you’ve been in business for years, this episode is going to help you sort through the mess in your mind, clean-up your business, and start this next decade off on the right foot so it can change the course of the rest of your life.

How to Take Action:
    1. Take the Lifestyle Entrepreneur Roadmap Quiz to find out where you’re at in your business so you know what to focus on in 2020.
    2. Join us for Commitment Week 2020.
    3. Join me in my business mentorship and mastermind, SweetLife Launch.

JOIN COMMITMENT WEEK 2020

Links Mentioned:

SaneBox

Unroll.Me

13 Outlook Productivity & Organization Tips

3 Differences Between Goals and Intentions

Marie Forleo

Kookslams on Instagram

April Beach on Instagram

Episode 153: 3 Simple Ways To Manage December and Prepare Your Life And Business For 2020 Success – with Joy Wilder

Joy Wilder SweetLife Entrepreneur Podcast April Beach

 

Subscribe: iTunes | Google Podcasts | SpotifyAndroid Devices | iHeart Radio | TuneIn | Stitcher | Facebook Messenger
Episode Tools:

Grab your FREE copy of Joy Wilder’s Top 11 Apps That Will Change Your Life!

Episode Highlights:
  1. How to set a vision and boundaries for the month of December.
  2. How to outsource and delegate specifically in the month of December.
  3. How to micro-plan your last two weeks of December.
Why This Episode Is Awesome:

December is a chaotic time of year for most people even if they’re not running their own business like you are. If you’re feeling especially overwhelmed you can’t miss this episode with Joy Wilder.

Joy is the founder of the Brilliant Life™ Business and Micro-Planning™ Systems where she helps women design insanely successful businesses around a life they love without sacrificing their family or themselves.

Joy’s a certified business coach and specializes in Micro-Planning™, helping others turn their passion into profit and optimizing existing businesses’ profitability. She’s the mom of four children under the age of eight, owner of three small businesses, and former Location Pastor.

She has a passion for coaching others to live their Brilliant Life™ while impacting their communities for good.

When not raising her businesses and babies, Joy loves date nights with her husband, is a spinning junkie and a Settlers groupie.

How to Take Action:
  1. Grab your FREE copy of Joy Wilder’s Top 11 Apps That Will Change Your Life!
  2. Take a screenshot of the episode, tag @joywilder2 and @sweetlife_entrepreneur, and put in your post what you’re going to do to rest this December.
  3. Join me in my business mentorship and mastermind, SweetLife Launch.

Links Mentioned:

Joy Wilder’s Website

Joy Wilder’s Podcast | The Brilliant Life Show

The Brilliant Life Show | Episode 033: Lifestyle Entrepreneur Roadmap™ with Burn the Picket Fence’s April Beach

Joy Wilder on Instagram

TaskRabbit

Upwork

Cardstore

Michael Hyatt

April Beach on Instagram

SweetLife Entrepreneurs Community on Facebook

SweetLife Entrepreneurs Behind the Scenes on YouTube

Episode 151: How To Plan Your 2020 Lifestyle Business Calendar, To Live Your Best Year Yet – with April Beach

SweetLife Entrepreneur Podcast April Beach

 

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Episode Tools:

FREE LIVE WORKSHOP: How to Plan Your 2020 Lifestyle Business Calendar to Live Your Best Year Yet

Episode Highlights:
  1. The five steps to plan your entire 2020 lifestyle business calendar.
  2. Behind-the-scenes examples of how we’ve personally done this as a family for the past five years.
  3. Details of the FREE bonus you get for being a member of my community.
Why This Episode Is Awesome:

This is a time of year where we’re spending a lot of time focusing on giving gifts to those around us, but I want you to use this episode as a time to focus on giving yourself a gift that will last you all throughout next year.

Taking the five steps mentioned in this episode will help you have a business that will finally allow you to have the freedom lifestyle you’ve always wanted.

How to Take Action:
    1. FREE LIVE WORKSHOP: How to Plan Your 2020 Lifestyle Business Calendar to Live Your Best Year Yet
    2. Begin working your way through the five steps mentioned in this episode to create your 2020 lifestyle business calendar.
    3. Join me in my business mentorship and mastermind, SweetLife Launch.

Links Mentioned:

Speakers Summit Mastermind

Taki Moore

April Beach on Instagram

Episode 150: The Rise of 40 Something Women Entrepreneurs – 5 Steps To Launch Your Business and Why Midlife Is The Best Time To Do It – with April Beach

SweetLife Entrepreuner Podcast April Beach

 

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Episode Tools:

Join Our Free Community

Episode Highlights:
  1. The five steps to launch your business midlife.
  2. A breakdown of the numbers for midlife entrepreneurship.
  3. How you can become a much-needed midlife influencer.
Why This Episode Is Awesome:

It was a bittersweet moment in the Beach household recently when my oldest son signed his letter of intent to play lacrosse at his future university. It helped me realize that not only does this signify a major personal life transition, but it also signifies a pretty big professional transition as well.

My business has evolved as my children have grown. Each stage of their lives has been reflected in how I structured my business and now the time’s come for me to think about the next evolution.

The great news is, once you’re over forty, it only becomes easier to start and have a successful business.

Take a listen to this week’s episode to found out the statistics that back that statement up and why the world needs you to stop being intimidated by the idea of starting a business midlife.

How to Take Action:
    1. Join our free community
    2. Learn about my business launch program
    3. Join me in my business mentorship and mastermind, SweetLife Launch.

Links Mentioned:

April Beach on Instagram

40+ Entrepreneur | The True Potential Podcast

How Old Are Successful Tech Entrepreneurs?

Four Secrets To Success As A Midlife Entrepreneur

Beth Rees Jones (@midlifemomsadventureclub) on Instagram

Susan Goodkind Wideman (@ goodkindoflife) on Instagram

Stefanie Pollard (@wearemidlife) on Instagram

Angelique Miles (@angeliquemiles) on Instagram

Shauna (@chicover50) on Instagram

Lisa Congdon (@lisacongdon) on Instagram

Episode 147: How to Become A Podcast Guest And Land (Almost) Any Show You Want To Grow Your Business – with April Beach [Episode 147]

Subscribe: iTunes | Google Podcasts | SpotifyAndroid Devices | iHeart Radio | TuneIn | Stitcher | Facebook Messenger
Episode Tools:

Join Advance Your Reach Nov 4-10, 2019 only! 

Learn About Our Speakers Summit Mastermind Retreat – FREE when you join AYR with Pete through our link above.

Episode Highlights:
  1. The 3 steps to land your podcast guest dream spots
  2. The secrets to what podcast host are REALLY looking for
  3. Exactly what to say when you pitch a host
Why This Episode Is Awesome:

Speaking is the most powerful way to grow your business. In fact, every time you get on a stage.. be it a podcast or a local venue… your business will grow.

Last week, my friend Pete Vargas was on the show and we broke down the exact steps to outline your signature talk. This week I’m giving you the exact steps to land almost any podcast guest spot you want.

In this episode, I guide you through 3 simple steps to land any podcast, but of course, we go deeper so you really (really) know what you’re doing.

I also reveal the secrets to what podcast hosts are looking for when they accept guests, and I get very transparent about what not to do when pitching yourself for a show.

If you’ve been in business for years, or you haven’t launched your business yet, podcast guesting is a powerful way to get started.

How to Take Action:

    1. Join Advance Your Reach Through This Link
    2. Then you’ll get our $12K Speakers Summit FREE 

Linked Mentioned:

Podcast #146 with Pete Vargas 

Speakers Summit Mastermind Retreat Boulder, CO.

Episode 139: The 7 Step Exit Plan To Leave Your 9-5 – with Christine McAlister

139 Christine McAlister SweetLife Entrepreneur Podcast April Beach

 

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Episode Tools:

Get your FREE chapter of Christine McAlister’s Book, The Income Replacement Formula!

Episode Highlights:
  1. A breakdown of Christine’s 7 Step Exit Strategy.
  2. Why you need to train your brain to think like an entrepreneur.
  3. Christine’s three “P”’s for designing work you love.
Why This Episode Is Awesome:

I’ve never worked for anyone else a day in my life. I have no idea what it’s actually like to work a nine-to-five job.

However, I know that’s not likely to be the case for you. So, if you’re feeling stuck in your nine-to-five and you’re looking for a way out, I’ve brought you the perfect guest this week to help start creating your escape plan.

Christine McAlister is a business coach, the founder of Life with Passion, and the bestselling author of The Income Replacement Formula.

Christine helps high achievers all over the world replace their incomes, and then some, and quit their nine-to-five jobs.

Take a listen to this episode to find out the seven steps you need to take in order to leave the corporate world behind!

How to Take Action:
    1. Get your FREE chapter of Christine McAlister’s Book, The Income Replacement Formula!
    2. Download my Ultimate Guide to Choosing the Online Business Model That’s Right for You
    3. Join me in my business mentorship and mastermind, The Committed.

Links Mentioned:

Christine McAlister on Instagram

Christine McAlister’s Facebook Group | The Passionate and Profitable Entrepreneur Society

Christine McAlister’s Book | The Income Replacement Formula: 7 Simple Steps to Doing What You Love & Making 6 Figures From Anywhere

The SweetLife Entrepreneur Podcast | Episode #00: Lifestyle Entrepreneur Manifesto

The SweetLife Entrepreneur Podcast | Episode #135: Homeschooling and Unschooling for Lifestyle Freedom + Raising Tomorrow’s Entrepreneurs – with Otakara Klettke

Dan Miller’s Book | 48 Days to the Work You Love: Preparing for the New Normal

Gay Hendricks’ Book | The Big Leap

The Meyers & Briggs Foundation

Episode 138: How to Reset & Refocus Your Business for the Next 90 Days

SweetLife Entrepreneur Podcast April Beach

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Episode Tools:

Join the Reset & Refocus Challenge to get your FREE action planner!

Episode Highlights:
  1. Why it’s so important to Reset & Refocus right now.
  2. The five core areas to Reset & Refocus in order to maximize the next 90 days.
  3. The free tools I have available to you so that you can Reset & Refocus.
Why This Episode Is Awesome:

You’ve spent the last few months traveling or transporting your kids to all their summer events and you’re needing to back into your business flow now that they’re back in school, but how? Over the past several years, I’ve developed a way to do exactly that.

Last week was my annual Reset and Refocus Challenge that I do every August with my community. This is honestly something that I have to do every single year in order to make sure I make the most out of the next 90 days.

In this episode, I’ll be explaining the five core areas we covered in the challenge this year so you can do one of your own.

How to Take Action:
    1. Join the Reset & Refocus Challenge and download the FREE action planner.
    2. Watch the video for each core area of the challenge as they get delivered to your inbox over the next five days.
    3. Join me in my business mentorship and mastermind, The Committed.

Links Mentioned:

The SweetLife Entrepreneur Podcast | Episode 125: What You Absolutely Must Know About Facebook And Instagram Marketing Right Now – Part 1 – Sarah Tomes

The SweetLife Entrepreneur Podcast | Episode 126: What You Absolutely Must Know About Facebook And Instagram Marketing Right Now – Part 2 – Sarah Tomes

The SweetLife Entrepreneur Podcast | Episode 130: Instagram Marketing: How To Set Up Your Profile and Use Hashtags – with Jenn Herman

The SweetLife Entrepreneur Podcast | Episode 131: Instagram Marketing: Creating The Right Content To Grow Your Followers and Build Your Business – with Jenn Herman

The SweetLife Entrepreneur Podcast | Episode 132: Break The Fake: How To Be Authentic and Transparent On Social Media To Grow Your Business – with Brian Fanzo

The SweetLife Entrepreneur Podcast | Episode 133: The Power Of Superfans: How to Create A Community Of Superfans Who Love And Follow You Forever – with Pat Flynn

April Beach on Instagram

Episode 135: Homeschooling and Unschooling for Lifestyle Freedom + Raising Tomorrow’s Entrepreneurs – with Otakara Klettke

Otakara Klettke SweetLife Entrepreneur Podcast April Beach

 

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Episode Highlights:
  1. The difference between homeschooling and unschooling.
  2. The business model of homeschooling or unschooling and whether it might be a good fit for your family.
  3. How both Otakara and I are navigating these disruptive waters with our own children.
Why This Episode Is Awesome:

There’s a lifestyle entrepreneur movement happening and each year more and more families are pulling their kids from traditional schools for two reasons:

1) The system isn’t preparing their children to be entrepreneurial independent thinkers.
2) The traditional school system is cramping their family’s desire for time and location freedom.

In this disruptive episode, we dive into the difference of homeschooling, unschooling and traditional education, how each is affecting our kids and if it’s time for you make a change for your lifestyle, kids and future.

I also share behind the scenes of how we’re navigating these questions in our family and how we handle three kids who thrive in three separate structures.

How to Take Action:
    1. Follow my family’s disruptive journey with our behind-the-scence vlog, Burn The Picket Fence™
    2. Reach out to me on Instagram and Otakara on Facebook to let us know what you think about this episode and movement.
    3. Join me in my business mentorship and mastermind, The Committed.

Links Mentioned:

Otakara Klettke’s Website

Burn The Picket Fence™ on Instagram

The SweetLife Entrepreneur Podcast | Episode #84: Inside The Life Of An Entrepreneur’s Kid – Interviewing My Son Tim Beach

The SweetLife Entrepreneur Podcast | Episode #99: Taking Big Risks To Design Your Life While Raising Thoughtful Kids – with Sitinee Sheffert

Lifestyle Entrepreneur Impact Weekend

Chasing Carter

Karyn Purvis Institute of Child Development

Episode 133: The Power Of Superfans: How to Create A Community Of Superfans Who Love And Follow You Forever – with Pat Flynn

Pat Flynn SweetLife Entrepreneur Podcast April Beach

 

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Episode Tools:

Pay Flynn’s Book | Superfans: The Easy Way to Stand Out, Grow Your Tribe, and Build a Successful Business

Episode Highlights:
  1. How the face of online marketing is going back to a grassroots relationship-building model.
  2. The four levels of Pat Flynn’s superfans pyramid.
  3. The struggle I’ve personally experienced with making connections recently in my own business and why Pat’s message resonates with me so deeply.
Why This Episode Is Awesome:

Online business is rapidly changing, and authentic relationship building is taking the lead.

That’s why I’ve brought the incredible Pat Flynn on the show to talk about how to create a deep connection with your audience and have people follow you faithfully.

Pat is a father, husband, and entrepreneur who lives and works in San Diego. He owns several successful online businesses and is a professional blogger, keynote speaker, Wall Street Journal Best-Selling author and host of the Smart Passive Income and Ask Pat podcasts; which have earned a combined total of over 60 million downloads!

Pat has won multiple awards and has been featured in publications such as The New York Times and Forbes. He’s also an adviser for ConvertKit, Leadpages, Teachable, and other companies in the digital marketing arena.

If you’ve been trying to build your followers, but the connection just isn’t there or if you’ve been trying to apply automation and funnels to your relationship building, this is an episode you can’t afford to miss.

How to Take Action:
    1. Grab your copy of Pay Flynn’s Book | Superfans: The Easy Way to Stand Out, Grow Your Tribe, and Build a Successful Business.
    2. Brainstorm some ways to implement Pat’s advice into how you build relationships with your followers.
    3. Join me in my business mentorship and mastermind, The Committed.

Links Mentioned:

Pat Flynn’s Website

Pat Flynn’s Podcast | Smart Passive Income

Pat Flynn’s Podcast | Ask Pat

Keoni and Pat Flynn’s Podcast | All Of Your Beeswax

Pat Flynn’s Book | Will It Fly?: How to Test Your Next Business Idea So You Don’t Waste Your Time and Money

Pat Flynn on Twitter

Pat Flynn on Instagram

Burn The Picket Fence™

The SweetLife Entrepreneur Podcast | Episode #65: Doing Things That Don’t Scale – with John Lee Dumas

The SweetLife Entrepreneur Podcast | Episode #123: What Type Of Online Course Should You Launch? The Ins and Outs of Evergreen vs. Live

The SweetLife Entrepreneur Podcast | Episode #132: Break The Fake: How To Be Authentic and Transparent On Social Media To Grow Your Business – with Brian Fanzo

John Lee Dumas with Entrepreneurs on Fire

Amy Porterfield

Jay Abraham

ConvertKit

Leadpages

Teachable

Episode 129: Burn The Picket Fence™ – Vlog: Behind The Scenes Of Our Lifestyle Entrepreneur Family

Burn The Picket Fence SweetLife Entrepreneur Podcast April Beach

 

Subscribe: iTunes | Google Podcasts | SpotifyAndroid Devices | iHeart Radio | TuneIn | Stitcher | Facebook Messenger
Episode Tools:

Check out the trailer for Burn The Picket Fence™

Episode Highlights:
  1. What Burn the Picket Fence™ means.
  2. Why it’s taken me so long to release this project.
  3. Five business strategies that are a must in order for my family to Burn the Picket Fence™.
Why This Episode Is Awesome:

This episode is unlike any of the episodes I’ve ever put out and it has been feeling completely uncomfortable.

If you’ve been listening to the podcast for a while, you’ve heard mention my behind-the-scenes family vlog, Burn The Picket Fence™, several times.

Historically, I’m not someone who cares what other people think about me, but this project has me feeling incredibly vulnerable. In fact, even recording this episode had my heart racing.

Take to the listen to the episode to find out why I felt called to undertake this project, why I held back on releasing it for as long as I did, and the five strategies that will help you Burn The Picket Fence™.

How to Take Action:
    1. Check out the trailer for Burn The Picket Fence™
    2. Subscribe to Burn The Picket Fence™ via the website or YouTube
    3. Join me in my business mentorship and mastermind, The Committed.

Links Mentioned:

The SweetLife Entrepreneur Podcast | Episode #101: Want to Travel with Your Kids? Follow Our Family Entrepreneur Yearly Planning Guide

The SweetLife Entrepreneur Podcast | Episode #111: Simple Steps To Create The Systems You Need For Profit And Productivity – with Kate Erickson

The SweetLife Entrepreneur Podcast | Episode #122: How To Choose An Online Business Model That’s Right For You

The Ultimate Guide to Choosing the Online Business Model That’s Right for You

April Beach on Instagram

Episode 119: 3 Unknown Relationships That Will Grow Your Business

SweetLife Entrepreneur Podcast April Beach

 

Subscribe: iTunes | Google Podcasts | SpotifyAndroid Devices | iHeart Radio | TuneIn | Stitcher | Facebook Messenger
Episode Tools:

Donate $100 To Join The SweetLife Project – Online Business Building Course (100% of Proceeds Given To NonProfits)

Episode Highlights:
  1. The three key relationships you should have to make sure your business is growing in a healthy and profitable way.
  2. The negative impacts not having these three strong relationships will have on your business.
  3. How you can cultivate these three key relationships if you find they’re not as strong as they should be.
Why This Episode Is Awesome:

Even though entrepreneurship can feel lonely at times, it’s impossible to grow your business without relationships. That’s why this entire month has been devoted to various types of relationships and today’s episode is no different.

Whether you’re still in the planning phases of your business or you’ve been at it a while, there are key relationships that are critical in today’s world if you want to grow your business and I couldn’t go through relationship month without breaking them down for you.

How to Take Action:
    1. Donate $100 To Join The SweetLife Project – Online Business Building Course (100% of Proceeds Given To NonProfits).
    2. Evaluate your three key relationships and take the steps provided in the episode to improve any of the relationships that might be lacking.
    3. Join me in my business mentorship and mastermind, The Committed.

Links Mentioned:

Burn the Picket Fence Release Date Notification List

The SweetLife Entrepreneur Podcast | Episode 116: How Passion, Sex and Intimacy In Your Marriage, Can Lead To Business Success – with Cheryl Fraser, PhD

The SweetLife Entrepreneur Podcast | Episode 117: Single Entrepreneurs Guide To Making More Money – with Andi Forness

The SweetLife Entrepreneur Podcast | Episode 118: Community Is The New Currency – with Jennifer Kroiss

45 Statistics on Millennial Spending Habits in 2019

Consumers are more likely to spend money on companies that care, a new study finds

1% for the Planet

Laird Hamilton and Julian Borra’s Book | Liferider: Heart, Body, Soul, and Life Beyond the Ocean

Episode 117: Single Entrepreneurs Guide To Making More Money – with Andi Forness

Andi Forness SweetLife Entrepreneur April Beach

 

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Episode Tools:

Download Andi Forness’ FREE Guide: A Dating Profile That Attracts Your Ideal Guy

Episode Highlights:
  1. How practicing healthy receiving in your relationship will carry over into your business.
  2. Examples of how you can starting practicing healthy receiving right now.
  3. How online dating is just like online marketing (and how being good at one can improve the other).
Why This Episode Is Awesome:

Andi Forness is an online dating coach who’s been published in Mind Body Green, Greatest, Austin Woman Magazine, Thrive Global and has been quoted in Forbes, Bravo TV, Men’s Health, and more!

Andi helps single, high-achieving, analytical women use online dating as a personal development program so they can finally find Mr. Right and feel fulfilled in all areas of their life.

One of the ones Andi relates dating to entrepreneurship is by pointing out that online dating is just like online marketing.

Whether you’re single or have been married for 20+ years as I have, this episode has something for everyone. So, take a listen now to find out the other ways dating (even your spouse) can help improve your business!

Below is a list of items Andi mentioned in the episode as examples of things that might be on your daily list of activities:

  • Calling the phone company
  • Making appointments for your kids
  • Unloading the dishwasher
  • Creating content
  • Checking in with friends
  • Spending time in your free Facebook group
  • Self-care
  • Eating healthy
  • Taking a nap
How to Take Action:
    1. Download Andi Forness’ FREE Guide: A Dating Profile That Attracts Your Ideal Guy
    2. Using the list above as a guide, write out your list of typical daily activities in order of how you typical prioritize them. Then, evaluate the list to see if it aligns with what you really want your day to look like.
    3. Join me in my business mentorship and mastermind, The Committed.

Links Mentioned:

Andi Forness’ Website

Andi Forness on Instagram

Andi Forness’ Facebook Group | Fulfilled Chicas in Love 

Andi Forness on Twitter

Andi Forness on Pinterest

Andi Forness on LinkedIn

April Beach on Instagram

The SweetLife Entrepreneur Podcast | Episode 116: How Passion, Sex and Intimacy In Your Marriage, Can Lead To Business Success – with Cheryl Fraser, PhD

Episode 116: How Passion, Sex and Intimacy In Your Marriage, Can Lead To Business Success – with Cheryl Fraser, PhD

Cheryl Fraser SweetLife Entrepreneur April Beach

 

Subscribe: iTunes | Google Podcasts | SpotifyAndroid Devices | iHeart Radio | TuneIn | Stitcher | Facebook Messenger
Episode Tools:

Join me on Dr. Cheryl Fraser’s Love Bytes mailing list

Episode Highlights:
  1. The powerful connection between intimacy and business development that can boost your business and brand.
  2. The three keys to passion.
  3. Tips help you find your passion again.
Why This Episode Is Awesome:

“Falling in love is easy. Staying in love takes mindfulness.” – Dr. Cheryl Fraser

Sharp, frank, and fearless, that’s Buddhist psychologist, sex therapist, author, and speaker Dr. Cheryl Fraser.

Dr. Cheryl is a sought-after media psychologist and relationship expert who combines cutting edge love and sex therapy with mindfulness to help couples cut through resistance and ignite the connection and sizzle they think they’ve lost.

Speaking from the wisdom of others and my own personal experiences, I truly believe there is a connection between our intimate relationship with our spouse or partner and the success of our business.

So, whether you’re married, planning to be married, or seeking a more intimate and passionate relationship with your partner, this is one episode you do not want to miss!

How to Take Action:
    1. Join me on Dr. Cheryl Fraser’s Love Bytes mailing list.
    2. Reach out to me on Instagram or Dr. Cheryl on Facebook and let us know what you thought about the episode.
    3. Join me in my business mentorship and mastermind, The Committed.

Links Mentioned:

Dr. Cheryl Fraser’s Website

Dr. Cheryl Fraser’s Book | Buddha’s Bedroom, The Mindful Loving Path To Sexual Passion and Lifelong Intimacy

Dr. Cheryl Fraser’s Video on Tantric Sexuality

Rachel Hollis’ Book | Girl, Wash Your Face: Stop Believing the Lies About Who You Are so You Can Become Who You Were Meant to Be

Napoleon Hill’s Book | Think and Grow Rich

Episode 114: How To Get Press, Stand Out, And Become An Industry Influencer – with Selena Soo

Selena Soo SweetLife Entrepreneur Podcast April Beach

 

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Episode Tools:

Watch Selena Soo’s FREE Publicity Training:

From “Best-Kept Secret” to Industry Leader:
3 Publicity Secrets to Multiply Your Revenue, Reach More People, and Change the World

Episode Highlights:

  1. What publicity does for your business, no matter what phase you’re in.
  2. The struggles I experienced getting press during the beginning phase of my company.
  3. The importance of relationships and connecting with other people when it comes to getting publicity and growing your business.
Why This Episode Is Awesome:

In order to become the go-to expert or influencer in your space, you need publicity.

That’s where Selena Soo comes in …

Selena is a publicity and marketing strategist for visionary entrepreneurs, experts, and authors who want to reach millions with their message.

Selena has helped clients and students get featured in places like O, The Oprah Magazine, Forbes, and INC. and land interviews on popular podcasts and national TV.

Selena’s signature approach comes down to building powerful and long-lasting relationships with influencers in the media in a thoughtful, authentic way.

Many of Selena’s clients have become industry leaders with seven-figure businesses, raving fans, and hundreds of thousands of followers.

How to Take Action:
    1. Watch Selena Soo’s FREE 3-part video series, How to Crack the “Publicity Code” and Reach Millions
    2. Share this episode with someone who would benefit from having publicity for their business as well. Bonus points if you tag me and Selena on Instagram when you share it!
    3. Join me in my business mentorship and mastermind, The Committed.

[Tweet “In order to become the go-to expert or influencer in your space, you need publicity.”]

Links Mentioned:


Selena Soo’s Website

The SweetLife Entrepreneur Podcast | Episode #00: Lifestyle Entrepreneur Manifesto

Episode 110: Stop Second-Guessing and Start Profiting: How To Own Your Productivity – with Amber De La Garza

Amber De La Garza SweetLife Entrepreneur Podcast April Beach

Subscribe: iTunes | Google Podcasts | SpotifyAndroid Devices | iHeart Radio | TuneIn | Stitcher | Facebook Messenger
Episode Tools:

Get Amber De La Garza’s FREE High-Value Activity Identifier

Episode Highlights:
  1. A discussion of how the way you’re supposed to be productive might not work for you and why that’s okay.
  2. How to use what does work for you already when it comes to your productivity.
  3. The four productivity buckets you must fill in order to be profitable.
Why This Episode Is Awesome:

You can’t expect to be profitable in your business if you’re not productive first.

Amber De La Garza is The Productivity Specialist. She’s a sought-after coach, trainer, speaker, writer, and host of the Productivity Straight Talk podcast.

Amber helps driven entrepreneurs execute actionable solutions to maximize your profit, reduce your stress, and make time for what matters most.

In my conversation with Amber today, she’s breaking down the four “buckets” you need to fill in order to be productive and profitable.

How to Take Action:
      1. Get Amber De La Garza’s FREE High-Value Activity Identifier.
      2. Take the SweetLife Entrepreneur Self-Assesment to see what phase of business you’re currently in.
      3. Join me in my business mentorship and mastermind, The Committed.

Links Mentioned:

Amber De La Garza’s Website

Amber De La Garza’s Podcast | Productivity Straight Talk

The SweetLife Entrepreneur Podcast | Episode #02: Don’t Make Perfect the Enemy

Episode 109: How To Crush Mental Blocks With Your Own Personal Strategies – with Steve Hultquist

Steve Hultquist SweetLife Entrepreneur Podcast April Beach

 

Subscribe: iTunes | Google Podcasts | SpotifyAndroid Devices | iHeart Radio | TuneIn | Stitcher | Facebook Messenger
Episode Tools:

Take the FREE Habit Finder Assessment

Episode Highlights:
  1. How to conquer mental blocks that are likely sabotaging your success.
  2. The impact your thoughts have on your productivity in your business.
  3. Why you need to focus on how your business serves your clients rather than how it serves you.
Why This Episode Is Awesome:

Steve Hultquist has been an engineer, founder, senior executive, ski instructor, industry analyst, and more. He’s currently a coach for people who want to get past their mental blocks.

In fact, Steve was my very first business coach almost fifteen years ago.

I was making some excuses for myself and Steve helped me shift my thought processes so that I could remove my blocks and stop playing small.

If you think you might be getting in your own way, this is one episode you can’t afford to miss.

How to Take Action:
    1. Take the FREE Habit Finder Assessment
    2. Hop on a call with Steve to review your assessment
    3. Join me in my business mentorship and mastermind, The Committed.

Links Mentioned:

Steve Hultquist’s Website

Steve Hultquist on Facebook

Copper Mountain

The SweetLife Entrepreneur Podcast | Episode #02: Don’t Make Perfect the Enemy

Episode 108: Stop Consuming, Start Creating, and Mother Like a Boss – with Kendra Hennessy

Kendra Hennessy SweetLife Entrepreneur Podcast April Beach

 

Subscribe: iTunes | Google Podcasts | SpotifyAndroid Devices | iHeart Radio | TuneIn | Stitcher | Facebook Messenger
Episode Tools:

Join me in my brand new business mentorship and mastermind, The Committed.

Episode Highlights:
  1. The importance of setting boundaries for consumption time and creation time.
  2. The biggest problems that result from not setting proper boundaries.
  3. Kendra tips for setting boundaries in your work and life and how for sticking to them.
Why This Episode Is Awesome:

Kendra Hennessy is a mother of two, a home management expert, the Founder of Mother Like a Boss, and the Host of the Mother Like a Boss podcast.

Kendra’s mission is to redefine homemaking in the 21st century and make the difficult and tedious parts of running a home smoother through systems, routines, and mindset shifts.

In this episode, Kendra and I take a deep dive into the importance of having boundaries both at home and in your business. This is especially important when it comes to being specific about when you’re going to consume information and when you’re actually going to create things for your business because, as Kendra says …

“If you’re in consumption mode, you can’t be in creative mode.”

How to Take Action:
    1. Join me in my brand new business mentorship and mastermind, The Committed.
    2. Follow both @sweetlife_entrepreneur and @motherlikeaboss on Instagram to check out our live later this week!
    3. Say no to at least one thing this week.

Links Mentioned:

Kendra Hennessy’s Website

Kendra Hennessy’s Mother Like a Boss Podcast

Kendra Hennessy’s Blog

Kendra Hennessy’s Courses

Kendra Hennessy’s Free Vault

Kendra Hennessy’s Community

Episode 104: How to Live Intentionally in 2019: Enjoy The Journey As Much As The Destination with – Ashley Matejka

 

Ashley Matejka SweetLife Entrepreneur Podcast April Beach

Subscribe: iTunes | Google Podcasts | SpotifyAndroid Devices | iHeart Radio | TuneIn | Stitcher | Facebook Messenger
Episode Tools:

Sign-up for Ashley Matejka’s FREE Wellevance 101 Mini Course 

Episode Highlights:
  1. Why Ashley means when she says, “the vision is the puzzle and the goals are the pieces.”
  2. An explanation of the eight dimensions of wellness.
  3. Examples of how creating intentions around these eight dimensions have helped shifted both Ashely’s and my perspective about certain areas where we felt like we were failing.
Why This Episode Is Awesome:

It’s officially 2019 and now is the time most of us are setting New Year’s Resolutions or our goals for the year. However, I challenge you to instead focus on your intentions for the year.

Ashley Matejka is a passionate holistic wellness consultant and the creator of Wellevance; whose approach helps professional women struggling to prioritize self-care as they juggle all of life’s pieces to create healthy habits and align their lives.

In this episode, Ashley is going to show us how to set intentions in the eight different aspects of life wellness and she’ll explain how doing so will help you reach your intentional and purposeful goals faster.

How to Take Action:
    1. Sign-up for Ashley Matejka’s FREE Wellevance 101 Mini Course .
    2. Start creating your vision and intentions for 2019 using Ashley’s advice.
    3. Post a screenshot of this episode, or of you listening to it, on Instagram, tag @wellevance8 and @sweetlife_entrepreneur, and let us know your 2019 intentions so we can cheer you on!

Links Mentioned:

Ashley Matejka’s Website | Wellevance

Wellevance 101 Mini Course

Wellevance on Instagram

Wellevance on Facebook

Episode 103: Let’s Go! Entrepreneur Commitment Week 2019

 

SweetLife Entrepreneur Podcast April Beach

Subscribe: iTunes | Google Podcasts | SpotifyAndroid Devices | iHeart Radio | TuneIn | Stitcher | Facebook Messenger
Episode Tools:

Download the Entrepreneur Commitment Week 2019 Action Planner

Episode Highlights:
  1. Why I’m doing Entrepreneur Commitment Week for the third year in a row.
  2. The five core areas we’ll be focusing on during #ECW19.
  3. How you can participate in #ECW19.
Why This Episode Is Awesome:

It’s time for another Entrepreneur Commitment Week!

For the third year in a row, we’re doing Entrepreneur Commitment Week together so we can all start 2019 on the right foot and know exactly what we should be focusing on for the rest of the year.

#ECW19 is a five-day challenge covering five core areas where you can intentionally commit to yourself to make sure 2019 is the best yet!

How to Take Action:
  1. Download the Entrepreneur Commitment Week 2019 Action Planner.
  2. Message me on Instagram and let me know your core purpose.
  3. Invite other entrepreneurs to join you in Entrepreneur Commitment Week and use #ECW19 so I can encourage them to participate as well.

Links Mentioned:

April Beach on Instagram

April Beach on Facebook

SweetLife Entrepreneurs Community on Facebook

Episode 100: StartUp Stories: From The Trenches of Entrepreneurship

This episode contains explicit language.

SweetLife Entrepreneur Podcast April Beach

Subscribe: iTunes | Google Podcasts | SpotifyAndroid Devices | iHeart Radio | TuneIn | Stitcher | Facebook Messenger
Episode Tools:

Check out my ICA Masterclass

Episode Highlights:
  1. My appreciation for you, my incredible audience, for helping me reach the milestone of 100 podcast episodes.
  2. Four mini-interviews with amazing women who’re in the trenches building their businesses.
  3. The program of mine that one guest said she wished she would’ve gone through before spending 15K on various coaches and programs over the past several years.
Why This Episode Is Awesome:

The first thing I need to say is thank you. Thank you for continuing to tune in. For sharing the show with others. For connecting with me on other platforms. And, for sharing how much this show means to you.

I thought long and hard about how I wanted to celebrate this incredible milestone and then I realized, it had be about you.

This show wouldn’t have reached 100 episodes if it weren’t for you, my amazing listeners, and the only way I can celebrate that is by sharing some of your stories.

The four women featured in this special episode are your sisters. They’re in the trenches building their business just like you.

You’ll hear from Kelly Bond; who talks about “rewilding” herself. As a former extreme athlete turned mother and entrepreneur, she’s finding her way back to her wild side and creating a business that will help other women do the same.

You’ll also hear from Monica Miller. Monica has been in business for a few years but is choosing to completely pivot her ideal client avatar and utilize a local market to grow her online business.

You’ll also hear from Paty Mariposa. The last year has seen Paty turn a hobby into a business, epically fail at her first big launch, and then have her most profitable week-to-date.

Lastly, you’ll also hear from Ali Zabel. While in business school, Ali never dreamed having children would become a priority over her career … until she held her baby in her arms for the first time and realized she needed to design a business that would fit her newly aligned priorities.

How to Take Action:
  1. Check out my ICA Masterclass.
  2. Check out each of these amazing ladies’ websites and share their business with anyone you feel would benefit from their services.
  3. Follow these incredible women on social media using the links below and let them know how much you enjoyed hearing their honest accounts of building their businesses.

Links Mentioned:

Kelly Bond’s Website

Grow Her Wild

Kelly Bond on Instagram

Monica Miller’s Website

Monica Miller on Facebook

Paty Mariposa’s Website

Paty Mariposa on Instagram

Ali Zabel’s Website

Ali Zabel on Facebook

Ali Zabel on Instagram

Ali Zabel on Pinterest

April Beach on Instagram

The SweetLife Entrepreneur Podcast on Instagram

April Beach’s ICA Masterclass

Episode 98: The Most Important Thing You Need To Understand About Your Business

 

Sweetlife Entrepreneur Podcast April Beach

Subscribe: iTunes | Google Podcasts | SpotifyAndroid Devices | iHeart Radio | TuneIn | Stitcher | Facebook Messenger
Episode Tools:

Take the self-assessment to find out which phase of the SweetLife Entrepreneur System™ you’re in

Episode Highlights:
  1. An explanation of why my SweetLife Entrepreneur System™ roadmap is the most important thing for your business
  2. A breakdown of each of the five phases of the SweetLife Entrepreneur System™
  3. How to use the knowledge of what phase you’re in to help guide your business decisions and actions
Why This Episode Is Awesome:

The SweetLife Entrepreneur System™ is a roadmap consisting of five phases that will help you create your SweetLife Project™ (aka: your business life plan) and take your business from idea to impact.

This is the most important strategy discussed on this podcast for your lifestyle freedom business.

I use the SweetLife System™ when working with my private clients and now I’m sharing this system with you. By the end of this episode, you’ll have a better understanding of what phase you’re currently in and the knowledge to spring forward into the next one.

How to Take Action:
  1. Take the self-assessment
  2. Get your copy of the SweetLife Entrepreneur System™ roadmap
  3. Declare your current SweetLife System phase on Instagram and tag me

Links Mentioned:

The SweetLife Entrepreneur System™ Self-Assessment

The SweetLife Entrepreneur System™ Roadmap

SweetLife Entrepreneur Podcast | Episode 01: Entrepreneur by Design

SweetLife Entrepreneur Podcast | Episode 03: Your 8 Step Business Launch Plan

Episode 95: How to Create a Keyless Life And Live Like A Chillpreneur – with Denise Duffield-Thomas

 

Denise Duffield-Thomas Sweetlife Entrepreneur Podcast April Beach

Subscribe: iTunes | Google Podcasts | SpotifyAndroid Devices | iHeart Radio | TuneIn | Stitcher | Facebook Messenger
Episode Tools:

Take Denise Duffield Thomas’ FREE Money Blocks Workshop

Episode Highlights:
  1. An explanation of what a keyless life is and why it’s so important for entrepreneurs.
  2. Specific incidences and examples of different ways you can start developing a keyless life.
  3. The importance of not overcomplicating your business.
Why This Episode Is Awesome:

As a money mindset mentor for a new wave online female entrepreneurs, Denise Duffield-Thomas helps women release their fear of money, set premium prices for their services, and take control over their finances.

Like most entrepreneurs, Denise found herself bogged down with the minute tasks, daily frustrations, and shiny object distractions … until she realized she was going about it all the wrong way.

When it comes to business, perfection isn’t the goal.

Take a listen to this episode to hear how Denise came to this realization and how the concept of a keyless life changed everything for Denise and her family.

How to Take Action:
  1. Take Denise Duffield Thomas’ FREE Money Blocks Workshop
  2. Check Out Denise Duffield Thomas’ Books
  3. Take a screenshot of this page, share it on Instagram, @sweetlife_entrepreneur and @denisedt and let us know you’re keyless life hangups or hacks

SEE THE BEHIND THE SCENES VIDEO RECORDING HERE


Links Mentioned:

Denise Duffield-Thomas’ Website

The SweetLife Entrepreneur Podcast | Episode 84: Inside The Life Of An Entrepreneur’s Kid – Interviewing My Son Tim Beach

Episode 94: Proven Steps to Align Your Business and Life – with Tom and Ariana Sylvester

 

Tom Ariana Sylvester SweetLife Entrepreneur Podcast April Beach

Subscribe: iTunes | Google Podcasts | SpotifyAndroid Devices | iHeart Radio | TuneIn | Stitcher | Facebook Messenger
Episode Tools:

Download Tom and Ariana’s FREE Life Planner Worksheet

Episode Highlights:
  1. Tom and Ariana’s entrepreneurial journey that led from having college degrees they weren’t fully utilizing to now running three successful businesses while raising kids.
  2. The process they use to determine who handles what roles in each business and how it can easily apply to those who run their business without a partner.
  3. A breakdown of their Lifestyle Builders framework and how they use it to help others.
Why This Episode Is Awesome:

Are you getting ready to start a business and want to make sure it’s aligned with your dream lifestyle?

Do you already have a business and are concerned it’s not leading you to the lifestyle you’ve been working for?

Well, this week’s guests, Tom and Ariana Sylvester, have been and done that … multiple times!

Tom is a serial entrepreneur, husband, father, and occasional Call of Duty player. Ariana is a reality-checker, wife, mother, and chai latter-lover.

Together, Tom and Ariana own and operate three very different businesses; including one as business coaches and strategists.

As business coaches, their big-picture goal is to help entrepreneurs achieve fulfillment in both their business and life.

How to Take Action:
  1. Download Tom and Ariana’s FREE Life Planner Worksheet
  2. Join Tom and Ariana’s Lifestyle Mentorship Program
  3. Check out the Lifestyle Builders Podcast

Links Mentioned:

Tom and Ariana’s Upcoming Book | Lifestyle Builders

Tom and Ariana on Instagram

Lifestyle Builders Podcast | Episode 65: Going Against the Status Quo in Lifestyle Entrepreneurship W/ April & Aaron Beach

Slack

Episode 93: How to Establish Your Entrepreneur Mindset for Better Business Results – with Marian Bacol-Uba

 

Marian Bacol-Uba SweetLife Entrepreneur Podcast April Beach

Subscribe: iTunes | Google Podcasts | SpotifyAndroid Devices | iHeart Radio | TuneIn | Stitcher | Facebook Messenger
Episode Tools:

Download Marian Bacol-Uba’s FREE PDF Guide to Begin Transforming Your Trauma into Triumph

Episode Highlights:
  1. The three stages of entrepreneurial consciousness and how to identify which one you’re in at any given moment.
  2. Marian’s 3-minute technique to help you shift your mindset.
  3. How to get past feeling like an imposter.
Why This Episode Is Awesome:

Marian Bacol-Uba is a transformation coach, author, speaker, meditation coach, and holistic health and wellness expert.

Even though Marian’s marketing business was thriving, she found herself depressed and with alcohol and substance abuse problems that eventually led to an overdose and out of body experience that changed her life.

Now, Marian helps other women overcome trauma and empower them to heal themselves from the inside out and create the life they desire.

As Tony Robbins says, “Success in life is 80% psychology and 20% mechanics — what you do doesn’t matter if you aren’t in the right mindset.”

Basically … your mindset can make or break your business.

That’s why Marian’s here to help you recognize your current mindset and provide you with some techniques to shift your mindset to a more positive and productive one.

How to Take Action:
  1. Download Marian Bacol-Uba’s FREE PDF Guide to Begin Transforming Your Trauma into Triumph
  2. Check out Marian Bacol-Uba’s Thriver Lifestyle Podcast
  3. Practice the breathing technique provided in this episode whenever you need to shift your mindset.

Links Mentioned:

Marian Bacol-Uba’s Website

Marian Bacol-Uba on Instagram

Marian Bacol-Uba on YouTube

Tony Robbins’ Article | The Psychology of a Winner

Episode 91: Saying Yes With Purpose: Setting Boundaries to Make Your Solopreneur Business Thrive – with Regan Walsh

 

Regan Walsh SweetLife Entrepreneur Podcast April Beach

Subscribe: iTunes | Google Podcasts | SpotifyAndroid Devices | iHeart Radio | TuneIn | Stitcher | Facebook Messenger
Episode Tools:

Download Regan Walsh’s Guide: 3 Life-Changing Ways to Shift From Survival Mode to Purpose Mode

Episode Highlights:
  1. How this expert life coach designs her own life; including her strict rating system for deciding which opportunities to pursue.
  2. How Regan coaches her clients to take control and organize their life and business.
  3. Regan’s mission to give away a million dollars by the time she’s fifty.
Why This Episode Is Awesome:

Regan Walsh is a mother of two, speaker, and an NYU certified Life Coach whose gift is helping women get from a point of total survival mode to walking into their purpose.

She is a contributor to Forbes and the Harvard Business Review and has also been featured by Elite Daily, Bustle, FabFitFun, Smart Business, and more.

If you’re feeling overwhelmed and like you’re doing 1,000 different things without any of them actually moving forward towards your goals and purpose, this is one you won’t want to miss.

How to Take Action:
  1. Download Regan Walsh’s Guide: 3 Life-Changing Ways to Shift From Survival Mode to Purpose Mode
  2. Connect with Regan Walsh on Instagram, LinkedIn, Twitter, and Facebook.
  3. Visit Regan Walsh’s Website.

Links Mentioned:

The SweetLife Entrepreneur Podcast | Episode 02: Don’t Make Perfect the Enemy

Flying Horse Farms

Besa

Greg McKeowon’s Book | Essentialism: The Disciplined Pursuit of Less

Episode 87: Being Brave, Bold and Authentic to Connect with Your Tribe and Grow Your Online Business – with Amy Porterfield

 

Amy Porterfield SweetLife Entrepreneur Podcast April Beach

Subscribe: iTunes | Google Podcasts | Podcast Addict | iHeart Radio | TuneIn | Stitcher | Facebook Messenger
Episode Tools:

Check Out Amy’s Free Webinar: The Ultimate List Building Catch-Up Plan

Episode Highlights:
  1. How Amy develops her own content and how she teaches others to create content to build their first online course.
  2. Amy’s advice on how long you should wait before creating your first online course.
  3. Why being vulnerable and transparent helps you connect with your tribe, and how Amy practices this in her own business.
Why This Episode Is Awesome:

Amy Porterfield has worked with mega-brands like Harley-Davidson motorcycles and peak performance coach, Tony Robbins; where she oversaw the content development team and collaborated on groundbreaking online marketing campaigns.

Amy inspires over 250,000 online entrepreneurs through her bestselling marketing courses, thriving social media community, and popular podcast; Online Marketing Made Easy.

Even though I’ve been creating online courses for a decade, it wasn’t until I connected with Amy two years ago that I finally streamlined my systems and lowered my “workload”.

Whether you’re just starting to launch your first online course, or you’re a course creation veteran like me, you’re going to learning from Amy.

How to Take Action:
  1. Check Out Amy’s Free Webinar: The Ultimate List Building Catch-Up Plan
  2. Take a listen to Amy’s Online Marketing Made Easy Podcast.
  3. Find out What Phase of the SweetLife Entrepreneur System You’re In

Links Mentioned:

Amy Porterfield’s Website

Online Marketing Made Easy | Episode #179: The Real Truth Why I Hate Video (Hint: It’s My Weight)

The SweetLife Entrepreneur Podcast | Episode #65: Doing Things That Don’t Scale – with John Lee Dumas

The SweetLife Entrepreneur Podcast on Instagram

Episode 85: Back to School Business & Family Reset – with Suzanne Brown

 

Suzanne Brown SweetLife Entrepreneur Podcast April Beach

Subscribe: iTunes | Google Podcasts | Podcast Addict | iHeart Radio | TuneIn | Stitcher | Facebook Messenger
Episode Tools:

Download: Suzanne Brown’s Know Your Why Guide

Episode Highlights:
  1. Suzanne’s thoughts on why routines, especially at bedtime and in the morning, are critical for keeping your family organized.
  2. Suzanne’s tips for staying focused and maintaining your new routines.
  3. Why Suzanne’s advocates for outsourcing certain parts of your daily or weekly routines.
Why This Episode Is Awesome:

It’s that time of year when our kids are getting a fresh start by heading back to school. It’s also the perfect time of year for our families to get a fresh start as well.

Implementing strategies and structures as a family as your kids head back to school can lead to less stress and more revenue.

This week’s guest, Suzanne Brown, is a strategic marketing and business consultant, work-life balance speaker, and the author of Mompowerment: Insights from Professional Part-Time Working Moms Who Balance Career and Family.

If you’re finding your home to be a little chaotic with the start of a new school year, take a listen as Suzanne shares structural systems and formulas for ways we can capitalize on the current season we’re in and how we can leverage these systems, both for our business and our family.

How to Take Action:
  1. Download Suzanne Brown’s Know Your Why Guide
  2. Explore More SweetLife Entrepreneur Podcast Episodes
  3. Follow the SweetLife Entrepreneur Podcast on Instagram

Links Mentioned:

Suzanne Brown’s Book | Mompowerment: Insights from Professional Part-Time Working Moms Who Balance Career and Family

Suzanne Brown’s Blog

Suzanne Brown on Twitter

Suzanne Brown on Facebook

Suzanne Brown on Instagram

Suzanne Brown’s TedxSMU Talk | It’s Time to Create Professional Part-time Working Mom Opportunities

Episode 83: How to Clear Mental Space with a Creative Entrepreneur Cleanse with Cindy Van Arman

 

Cindy Van Arman SweetLife Entrepreneur Podcast April Beach

Subscribe: iTunes | Google Podcasts | Podcast Addict | iHeart Radio | TuneIn | Stitcher | Facebook Messenger
Episode Tools:

Download: #CreativityCleanse Strategy Quadrant PDF

Episode Highlights:
  1. Cindy’s system for clearing mental space and getting your business, and personal life, organized.
  2. What to do with ideas that aren’t a priority now, but that you’ll want to explore further in the future.
  3. Why you need to have something that allows you to walk away from your business for a little while and helps you come back recharged.
Why This Episode Is Awesome:

We’re approaching one of my favorite times of the year.

The kids are heading back to school (or three different schools in my case) and we can start shifting our focus back to our businesses.

However, sometimes coming back to a business after a hiatus can be chaotic or overwhelming.

As this week’s guest says, “Chaos is nothing but fear. That’s what overwhelm is.”

Cindy Van Arman is a highly sought-after accountability and kick-you-in-the-butt speaker who is super passionate about empowering solopreneurs to get stuff done and giving you the tools you need to conquer overwhelm.

In this episode, Cindy shares with us her proven system to help open the space needed to finally take control of your time and energy so you can have a business that you run instead of it being the other way around.

The great thing about Cindy’s system is that it can work no matter what phase of the SweetLife Entrepreneur System you’re in and it can also help you take control of your life outside of your business.

How to Take Action:
  1. Download: #CreativityCleanse Strategy Quadrant PDF
  2. Take the SweetLife Entrepreneur Self Assessment
  3. Check out the new SweetLife Podcast Instagram account

Links Mentioned:

Cindy Van Arman’s Website

The SweetLife Entrepreneur Podcast | Episode 30: Organize Your Thoughts to Get S*** Done

Stephen R. Covey | The 7 Habits of Highly Effective People: Powerful Lessons in Personal Change

Trello

Episode 69: “Crushing It” by Gary Vaynerchuk: Book Review & Strategy Session for Active Parent Entrepreneurs

Take a free SweetLife Entrepreneur Self Assessment
Listen to the Podcast Here:

You’ve just read “Crush It” by Gary Vee…

You’re all fired up.

It’s time to lay it all on the line.

It’s time to be your brand and share your message.

And then…

Someone pukes on you.

You have to break up a fight over legos.

Or leave your white board to take your kid to lacrosse. 

Welcome to parent entrepreneurship! 

But guess what…

Your reason can’t be your excuse.

In This Episode:

Gary Vaynerchuk is an expert at entrepreneurship, so I jumped at the chance to check out his latest book, Crushing It!: How Great Entrepreneurs Build Their Business and Influence-and How You Can Too.

Truth is… this book made pick up my big-girl-britches and get my act together.

When I first started listening I got a little pissed. Gary shares how spending hours on twitter and publishing massive content on a regular basis is the way to go…

I immediately had thoughts like:

“You have no idea what it’s like to grow a business with babies at your feet”

“Yea right… 11 hours a day on twitter. Whatever…”

“There is no way I can apply these strategies…” 

And then I told my self to shut up and listen.

And instead, I developed serious strategies that would allow me to “Crush It” with kids, and not allow my reasons to become my excuses. 

So tune in with me and let’s “Crush It”

In this episode you’ll learn:
    1. Four different strategies to crush it as a parent entrepreneur
    2. Why you should read this book if you’re on a relentless pursuit of gaining control over your own life
    3. How this book inspired me to make changes in my own business

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Resources Mentioned:

SweetLife Entrepreneur Podcast | Episode 68: 4 Systems Every Entrepreneur Family Needs

Crushing It!: How Great Entrepreneurs Build Their Business and Influence-and How You Can, Too by Gary Vaynerchuk on Amazon

 

Serious about growing your business? Get the podcast delivered to your inbox every Monday – Sign up here. 

LOVE IT? Please leave us an iTunes review. Here’s how! 

Episode 68: 4 Systems Every Entrepreneur Family Needs

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Listen to the Podcast Here:

Do You Have Systems In Place For Running Your Family & Business Together?

Being an entrepreneur and taking care of a family can leave you feeling like you’re being torn in a thousand different directions.

When you’re with your family, you’re worried about work and when you’re working, you’re constantly interrupted by your family.

Here’s the kicker, though …

It’s not just your business. It’s your entire family’s business.

In This Episode:

In our family, there’s not just one entrepreneur parent, there’s actually two!

Between multiple businesses and three kids, we’d never get anything done if we didn’t stick to strict systems for running our family and businesses cohesively.

In fact, we’ve noticed that life starts to pretty much suck if we deviate from these systems for more than a week or two.

That’s why I want to share them with you.

Why You Can Expect:

In this episode, you’ll learn:

  1. The 4 systems we use in my entrepreneur family to keep things operating smoothly
  2. Why you need to regular check-ins with every member of the family
  3. How to stay in your sacred workspace; even if you work from home

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Resources Mentioned:

SweetLife Entrepreneur Podcast | Episode 50: Behind the Scenes of a Lifestyle Entrepreneur Family – with April & Aaron Beach

 

Serious about growing your business? Get the podcast delivered to your inbox every Monday – Sign up here. 

LOVE IT? Please leave us an iTunes review. Here’s how! 

Episode 65: Doing Things That Don’t Scale – with John Lee Dumas

Take a free SweetLife Entrepreneur Self Assessment
Listen to the Podcast Here:

The Power of Not Scaling!

There’s a lot of focus right now on business growth, diversifying your revenue streams, developing multiple services, programs, and courses, and a lot of other things that sound great in theory, but are not always the best move for your business.

I’m a firm believer in doing one thing so well that you become the go-to expert in your niche for that thing. Once you’ve mastered that one thing, then should you start to consider branching out.

Figure out your signature offer and then take the time to master it.

In This Episode:

Today John Lee Dumas and I are taking about the importance of doing things that don’t scale.

John Lee Dumas is the poster child for mastering one thing. After having conducted over 2,000 interviews for his podcast, Entrepreneurs On Fire, and creating a wildly successful podcast launch program, he’s the go-to podcasting expert.

In fact, this very podcast would’ve have launched if it weren’t for a conversation he and I had during an event in San Diego.

Now, John Lee Dumas is at the point where he can focus more on passion projects thanks to the success he’s seen from sticking to one thing for several years.

Why You Can Expect:

In this episode, John Lee Dumas and I talk about:

  1. The importance of mastering one thing before doing anything else
  2. The various passion projects John Lee Dumas has been able to work on in recent years
  3. Why he decided to change the format of his podcast after 2,000 episodes
  4. Why losing isn’t a bad thing and how he hopes to help people find their one big win
Take Action:
  1. Take the SweetLife Business QuizSweetLife Entrepreneur Quiz
  2. Discover the SweetLife Business System Map free here. 
  3. Join the beta launch of Your Signature Offer now (limited time opportunity)

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Resources Mentioned:

SweetLife Entrepreneur Quiz

Connect with Me on Instagram

Entrepreneurs On Fire Podcast

Memoir Podcast

Podcasters’ Paradise

The Freedom Journal

The Mastery Journal

How to Finally Win: Create Your Dream Life One Step at a Time

Serious about growing your business? Get the podcast to your inbox every Monday – Sign up here. 

LOVE IT? Please leave us an iTunes review. Here’s how! 

Episode 64: How to Get Focused with the SweetLife Business System

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Listen to the Podcast Here:

We’re Officially Finished With The First Quarter of 2018.

How’d you do? 

I can believe we’re already in the second quarter of 2018! When I realized that, I was simultaneously anxious about all the ways the first quarter didn’t go as planned, and proud of the amazing things I was able to accomplish.

Are you ready to start a new quarter?

In This Episode:

Whether you’re feeling disappointed or excited with the results of quarter one… I’m here to help!

If you didn’t quite meet your goals, let’s work on that for quarter two.

If you did meet your goals, let’s keep that momentum going!

Each quarter of the year is a fresh start so it doesn’t matter what’s happened in the last 90 days. What matters is what you’re going to intentionally do in your business moving forward.

Why You Can Expect:

In this episode, I talk about:

  1. The various phases of my SweetLife Entrepreneur Business System so you have a good foundation for your goals
  2. The steps you can take during each business Phase to help you either refocus your efforts or keep your momentum going

TAKE ACTION:

  1. Take the SweetLife Business Quiz –SweetLife Entrepreneur Quiz

SweetLife Entrepreneur Podcast April Beach


2. Serious about growing your business? Get the podcast to your inbox every Monday – Sign up here. 

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Resources Mentioned:

SweetLife Entrepreneur Quiz

LOVE IT? Please leave us an iTunes review. Here’s how! 

Episode 63: Faith & Entrepreneurship: Discovering God’s Purpose in Your Business – with Alex Miranda

Take a free SweetLife Entrepreneur Self Assessment
Listen to the Podcast Here:

Today, We’re Talking About Something That’s Not Exactly Politically Correct.

I don’t hide the fact that I’m a Christian but I also don’t regularly talk about it on the podcast.

However, I do strongly believe in being transparent about your core beliefs when you’re in a place of leadership and, seeing that it’s Easter week, I felt the need to address the often-confusing dilemma of mixing your faith with your business.

In This Episode:

Alex Miranda is a former Miami nightclub promoter who, after having a “come to Jesus” moment, left the nightclubs behind to start the Daily Godpreneur; a personal development brand for Christian entrepreneurs.

One topic that’s always been of interest to me as a Christian entrepreneur, is the balance between needing money but not worshiping it.

During part of our conversation, Alex summed it beautifully when he said, “The profits are a byproduct of me doing what I’m born to do.”

Why You Can Expect:

In this episode, Alex and I talk about:

  • His professional and spiritual journey
  • How Alex sees the Bible as a book on how to run a business
  • The importance of discovering your calling and then shaping your business around it
  • How he takes his clients down the path of finding their calling
  • How to balance your business and being open about your faith
  • And 3 steps you can take right now to incorporate your spiritual life in your business operations.

 

Join the SweetLife Facebook Community and practice going live in a safe space.

 

SweetLife Entrepreneur Podcast April Beach


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Resources Mentioned:

Daily Godpreneur Website

Daily Godpreneur on Instagram

Alex Miranda’s Program | Launch in 2 Days

Alex Miranda’s Book | Discovering Your Calling as an Entrepreneur

Connect with Me on Facebook

 

LOVE IT? Please leave us an iTunes review. Here’s how! 

Episode 62: Pursuing What You Love Every Day Pt. 2 – with Katya Libin

Take a free SweetLife Entrepreneur Self Assessment
Listen to the Podcast Here:

Today, We’re Continuing to Talk About Support for Mama Entrepreneurs.

Being a entrepreneurial mama requires a supportive community in order to stay sane and be successful.

In last week’s episode, I introduced you to Katya Libin and today we’re continuing our conversation about how she helps women just like you find the support they need.

In This Episode:

Katya Libin is the Co-Founder of Heymama; a global community for entrepreneurial mamas.

After attending college with the intent of becoming a lawyer, Katya quickly found herself being one of the top sales staff at an emerging tech company working with brands like Nike, Victoria’s Secret, and American Express to name a few.

After she unexpectedly found herself pregnant while all her friends were still partying it up in New York City, she realized she felt alone in her personal life and unfulfilled in her professional one.

After meeting her current business partner, and fellow mama, she discovered that a connection to other business-minded mama’s was what she had been missing.

Why You Can Expect:

In this episode, Katya talks about the need to have confidence as both an entrepreneur and mother, why we shouldn’t be intimidated by the unknown, the importance of democratizing information, knowledge, and experiences, and more!

 

Join the SweetLife Facebook Community and practice going live in a safe space.

 

SweetLife Entrepreneur Podcast April Beach


Serious about growing your business? Get the podcast to your inbox every Monday – Sign up here. 

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Resources Mentioned:

Heymama Website

Heymama Membership

Heymama on Instagram

LOVE IT? Please leave us an iTunes review. Here’s how! 

Episode 61: Pursuing What You Love Every Day Pt. 1 – with Katya Libin

Take a free SweetLife Entrepreneur Self Assessment
Listen to the Podcast Here:

Today, We’re Talking About Support for Mama Entrepreneurs.

Being an entrepreneur is difficult. Being a mother is extremely difficult. Being both means you deserve a medal.

Neither of these two things are easy to do on your own and having a supportive community behind you who know exactly what you’re going through can make all the difference in the world.

In This Episode:

My special guest this week is Katya Libin and she is the Co-Founder of Heymama; a global community for entrepreneurial mamas.

After attending college with the intent of becoming a lawyer, Katya quickly found herself being one of the top sales staff at an emerging tech company working with brands like Nike, Victoria’s Secret, and American Express to name a few.

After she unexpectedly found herself pregnant while all her friends were still partying it up in New York City, she realized she felt alone in her personal life and unfulfilled in her professional one.

After meeting her current business partner, and fellow mama, she discovered that a connection to other business-minded mama’s was what she had been missing.

Why You Can Expect:

In this episode, Katya explains her personal journey, how she founded Heymama with just $500 and an Instagram account, why she felt compelled to serve entrepreneurial mama’s, how Heymama helps these women by providing both free and paid content, and so much more.

Side note: Katya and I had such a great conversation that it ran quite a bit longer than usual so, I’ve split in the interview into two parts.

Be sure to subscribe to the podcast so you don’t miss part two when it’s released next week!

Join the SweetLife Facebook Community and practice going live in a safe space.

 

SweetLife Entrepreneur Podcast April Beach


Serious about growing your business? Get the podcast to your inbox every Monday – Sign up here. 

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Resources Mentioned:

Heymama Website

Heymama Membership

Heymama on Instagram

LOVE IT? Please leave us an iTunes review. Here’s how! 

Episode 59: 7 Things Badass Professional Women Don’t Do – with Elena Lipson

Take a free SweetLife Entrepreneur Self Assessment
Listen to the Podcast Here:

Do You Want To Be A Badass Professional Woman?

According to Elena Lipson, if you want to be a badass professional woman, there are seven things you shouldn’t do.

Elena is the Founder of Mosaic Growth Partners who helps women gain the confidence and strategic vision to get the promotion, raise, and respect they deserve.

In This Episode:

While this typically a show about entrepreneurship, not every woman wants to start a business of their own or is at the point where they’re ready to take the leap.

If you’re one of those women, this is the episode for you!

By eliminating the seven things Elena talks about in this episode, you will get a better understanding of what you should be doing to protect yourself by setting boundaries to get what you want.

Why You Can Expect:

In this episode, Elena shares her story of how she unintentionally designed a business around her lifestyle and the seven things she says badass professional women do not do if they want to get ahead in their career and be respected.

Join the SweetLife Community on Facebook

 


Serious about growing your business? Get the podcast to your inbox every Monday – Sign up here. 

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Resources Mentioned:

Mosaic Growth Partners

The Boost Podcast

Elena’s Article: 7 Things Badass Professional Women Don’t Do

LOVE IT? Please leave us an iTunes review. Here’s how! 

Episode 53: Entrepreneur Mindset

Take a free SweetLife Entrepreneur Self Assessment
Listen to the Podcast Here:

Where You Born With An Entrepreneur Mindset?

Your mind controls your success.

This is something all entrepreneurs must come to terms with. Our minds are incredibly powerful and we need to be able to harness that by ensuring we have the right mindset for our businesses … an entrepreneur mindset.

In today’s episode:

Having an entrepreneur mindset is important to absolutely every entrepreneur; no matter what phase of the SweetLife Entrepreneur System you’re in.

There are certain character traits you’ll find in almost every single successful entrepreneur.

But, what if you’re not born with those traits? What if you don’t inherently have an entrepreneur mindset? Can you still become a successful entrepreneur?

Why You Should Tune In:

In this episode, I explain exactly what an entrepreneur mindset is, break down the ideal entrepreneur character traits, and give my honest opinion on whether or not you have to be born with an entrepreneur mindset or if you can develop one over time.

Learn More About My 3-Month SweetLife Launch Mentorship:

“SweetLife Launch Mentorship

 SweetLife Entrepreneur Podcast April Beach

Join Commitment Week 2018 & Download Your Action Planner:

“Commitment Week 2018 Action Planner

51 Download SweetLife Entrepreneur Podcast April Beach


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Resources Mentioned:

SweetLife Launch: 3 Month Business Mentorship

Connect with Me on LinkedIn

SweetLife Entrepreneur Podcast | Episode 51: Entrepreneur Commitment Week

12 Signs You Have an Entrepreneurial Mindset

Can You Train Your Brain to Think Like an Entrepreneur? Science Says Yes

 

 

LOVE IT? Please leave us an iTunes review. Here’s how! 

Episode 51: Entrepreneur Commitment Week

Take a free SweetLife Entrepreneur Self Assessment
Listen to the Podcast Here:

Are You Ready To Take Action In 2018 That Will Finally Yield Real Results For Your Business?

It’s that time of year when people feel compelled to make resolutions even if they know they’re not going to stick to them. Empty resolutions are just a distraction and will keep you from making real progress with your business.

In today’s episode:

Instead of giving in to this behavior, I want to encourage you to set goals with some substance behind them so you’ll not only have the satisfaction of achieving them, but you also have a better business and life.

That’s exactly why I’m hosting my Commitment Week challenge for the third year in a row.

What Can You Expect?

I break down the four core areas we’ll be focusing on during Commitment Week 2018 and in each of the next four episodes of the podcast.

Join Commitment Week 2018 & Download Your Action Planner:

“Commitment Week 2018 Action Planner

51 Download SweetLife Entrepreneur Podcast April Beach


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Resources Mentioned:

SweetLife Launch: 3 Month Business Mentorship

 

 

LOVE IT? Please leave us an iTunes review. Here’s how! 

Episode 49: 3 Strategies You Can’t Ignore from 2017

 Take a free SweetLife Entrepreneur Self Assessment
Listen to the Podcast Here:

Do You What Themes from 2018 Are Going To Be Even More Important In 2018?

We’re coming close to wrapping up the first calendar year of the podcast and I want to take this time to highlight some of the things I’ve talked about on this podcast that I think are going to be even more important in 2018.

Why You Should Tune In?

The basics of growing a business are simple but they absolutely cannot be ignored.

Mastering these items from 2017 will help you have a more productive and profitable 2018.

What Can You Expect?

In this episode, I break down the three themes and strategies I’ve talked about on this show that I believe are absolutely critical to your success in 2018.

Are you ready to master these strategies and set yourself up for success in the new year? Then check out my Wrap Up 2017 Resources:

“Wrap Up 2017 Resources

SweetLife Entrepreneur Podcast April Beach


Serious about growing your business? Get the podcast to your inbox every Monday – Sign up here. 

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Resources Mentioned:

 

The ONE Thing by Gary Keller and Jay Papasan

SweetLife Entrepreneur Podcast | Episode 01: Entrepreneurship by Design

SweetLife Entrepreneur Podcast | Episode 05: Become More Productive Right Now

SweetLife Entrepreneur Podcast | Episode 06: Create & Dominate Your Block Calendar

SweetLife Entrepreneur Podcast | Episode 12: Online Business Foundations – What is A List & Why Do You Need One?

SweetLife Entrepreneur Podcast | Episode 13: Online Business Foundations – How To Start Growing Your Email List

SweetLife Entrepreneur Podcast | Episode 14: Online Business Foundations – The Power of Email Automation

SweetLife Entrepreneur Podcast | Episode 15: How To Write Your Business & Life Story

SweetLife Entrepreneur Podcast | Episode 29: Why You Should Stop Creating & Start Small

SweetLife Entrepreneur Podcast | Episode 31: How To Hire Your First VA with Trivinia Barber

SweetLife Entrepreneur Podcast | Episode 34: Why You Need A Lifestyle Entrepreneur Learning Plan

SweetLife Entrepreneur Podcast | Episode 39: Turn Your Passion Into A Profession: The Kajabi Story and Why You’ll Want To Know These Guys with Travis Rosser

SweetLife Entrepreneur Podcast | Episode 41: Find Your Voice of Influence with Andrea Wenburg

 

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Episode 38: Business, Boobs & Bravery – With Handful

 Take a free SweetLife Entrepreneur Self Assessment
Listen to the Podcast Here:

Want To Scale Your Online Business In The Fastest Way Possible?

I can’t fully explain how much joy it brings me to share this episode with you.

Jennifer Ferguson and Cary Goldberg, of the amazing company Handful, are here to talk about the emotional ups and downs of building a business and working directly with breast cancer fighters and survivors.

They’re ladies are committed to helping women, especially those who’ve experienced breast cancer, feel comfortable, confident, beautiful, and happy.

Why You Should Tune In?

The Handful story is a perfect example of how unpredictable, stressful, and fulfilling starting a business can be.

It’s also the perfect example of how to do more than just make a profit.

It’s no secret that I firmly believe in building your business around your ideal lifestyle and Jennifer and Cary are living that belief while making the lives of those touched by breast cancer a little easier and more enjoyable.

Handful Recording
Jennifer and Cary’s crazy wonderful recording set-up for our interview.

[Tweet The Handful story is a perfect example of how unpredictable, stressful, and fulfilling starting a business can be.]

What Can You Expect?

In this emotionally charged and powerful episode, you learn about the process of launching a business, the side steps all entrepreneurs must be willing to take to reach your goals, why it’s so important to have a purpose and vision behind what you’re doing, and the true power of building relationships.

Don’t Forget: Enter “sweetlife” during checkout to receive a 20% discount during the entire month of October!

Also, breast cancer survivors can receive a 30% discount for life on bras with their Breast Friends Forever program.


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Resources Mentioned:

Handful’s Website

Handful’s Breast Friends Forever Program

Cary’s Portrait for The SCAR Project

#FUcancer

 

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Episode 37: Building A Profitable Creative Business – With Jeff Goins

 Take a free SweetLife Entrepreneur Self Assessment
Listen to the Podcast Here:

Can You Make Real Money From Your Creative Endeavors? You Bet!

Jeff Goins is a husband, father of two, best-selling author of five books, including Real Artists Don’t Starve, and currently helps aspiring writers hone their craft and find their tribe.

Not only do I love Jeff’s work but he also shares the opinion that your business should be there to support your life and not the other way around.

Why You Should Tune In?

Jeff started a blog, learned how to monetize it, and created online course before they became the popular thing to do.

Because of this experience, he’s able to provide advice today that will help you finally get started with your business.

One of my favorite gems from this episode: “Clarity comes with action. We act our way into clarity.”

What Can You Expect?

In this special episode, you’re going to hear how Jeff took his creative ideas and put them out into the world, different ways he tested what his audience wanted to hear from him, what he does professionally to help other writers get started, and how he’s modeling his business around his family life.


Join us for The Gathering:

Weekly LIVE Coaching and Connection on my Facebook Page to extend the Podcast episode and bring it into your real life!

Thursdays 12:30 Pacific Time 


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Resources Mentioned:

SweetLife Entrepreneur Podcast | Episode 00: Lifestyle Entrepreneur Manifesto

SweetLife Entrepreneur Podcast | Episode 22: Book Reveal: Real Artists Don’t Starve by Jeff Goins

SweetLife Entrepreneur Podcast | Episode 04: The SweetLife Entrepreneur System

Jeff Goins’ Website

Jeff Goins’ Podcast: The Portfolio Life

Jeff Goins’ Book: Real Artists Don’t Starve

Jeff Goins’ Tribe Writers Course

Jeff Goins’ Tribe Conference

Jeff Goins’ Writers Roadmap

Stephen King’s Memoir: On Writing: A Memoir of the Craft

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Episode 35: Startup Wisdom – Why Launching Your Business Isn’t Enough

 Take a free SweetLife Entrepreneur Self Assessment
Listen to the Podcast Here:

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If You Launch It, Will They Come?

In this week’s episode, I’m building on the topics of the previous two episodes and diving into some start-up lessons you deserve to know but that few people will ever tell you.

Why You Should Tune In?

Not understanding how a business launch truly works can lead you to believe you’re doing something wrong or that your launched has failed when it really hasn’t.

A launch is a rite of passage to creative freedom.

Once you understand this, and the other secrets I’m sharing in today’s episode, you’ll be able to confidently launch your business and be off to a much better start than most other entrepreneurs.

What Can You Expect?

I’m diving into three specific start-up lessons you need know before launching your business so it can be the most successful launch possible.

Access Your Online Business Roadmap & Self Assessment

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Resources Mentioned:

 

My SweetLife Project: SweetLife Entrepreneur Self Assessment

SweetLife Entrepreneur Podcast | Episode 00: Lifestyle Entrepreneur Manifesto

SweetLife Entrepreneur Podcast | Episode 33: How to Choose The Best Business Trainings & Courses For You

 

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Episode 34: Why You Need A Lifestyle Entrepreneur Learning Plan

 Find Out What Business Phase You’re In Now – Access the SweetLife Project: Online Business Roadmap
Listen to the Podcast Here:

What’s a Lifestyle Entrepreneur Learning Plan?

Becoming an entrepreneur means you agree to embark on a journey of endless learning. As with anything else in life, this journey will go a lot smoother if you have a plan.

And this is where the “Lifestyle Entrepreneur Learning Plan” comes in.

“An Entrepreneur Learning Plan is list of things you need to learn over a defined period of time, to grow yourself and your business.” April Beach

Why Tune In To This Episode?

It’s important to always learn, grow, adapt, and evolve. It’s the only way to keep your business relevant and healthy.

Having a plan in place for learning new systems, platforms, skills, etc. will allow you to not become distracted by the overwhelming amount of information entrepreneurs must consume.

With a learning plan, you’ll have the confidence and power to know exactly what you should be learning and when; saving you time, money, and frustration.

What Can You Expect?

I’ll explain exactly what a “Lifestyle Entrepreneur Learning Plan” is, provide examples of what one looks like, how it can help you solve problems, and why this is so critical to the success of your business.

4 Quick Steps to Create a Sample ELP:

  • Make a list of the items you need to learn at this time
  • Take an inventory of the courses you’ve already bought and downloads you’ve already received, and categorize your trainings into “skills groups”
  • Make a list of what skills you’re missing and go find those trainings
  • Create a 12-18 Month Learning Calendar of what you plan to learn and by when, based on the current phase of business you’re in right now (find out what phase you’re in here)

Start Building Your SweetLife Project: Online Business Learning Plan Now

SweetLife Project Online Business Roadmap

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Resources Mentioned:

 

My SweetLife Project: SweetLife Entrepreneur Self Assessment

SweetLife Entrepreneur Podcast | Episode 00: Lifestyle Entrepreneur Manifesto

SweetLife Entrepreneur Podcast | Episode 33: How to Choose The Best Business Trainings & Courses For You

 

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Episode 33: How to Choose The Best Business Trainings & Courses For You

 Join my Reset and Refocus Entrepreneur Challenge
Listen to the Podcast Here:

It’s Almost Course Launch Season … Are You Ready?

We’re coming up on another season of course launches and program enrollments. Are you confident in your ability to look past the shiny bonuses and crazy discounts to pick the course that is the perfect fit for your life and business at this exact moment in your journey?

Well, don’t worry if you’re not because that’s exactly what we’re covering in this week’s episode!

Why You Should Tune In?

I would venture to say every entrepreneur has been lured into purchasing a course or program they didn’t really need and, while it may have been loaded with valuable content, it didn’t yield the expected results.

Taking the wrong course, or even the right course at the wrong time, leads to a loss of time and money.

Both of those resources are extremely valuable and I want to make sure you never waster either of them ever again!

What Can You Expect?

I’ll explain five ways you can get really clear on what courses or programs are the perfect fit for you and your business right now so you don’t become distracted or lose any more time or money.

What you won’t get is me telling you my courses are the perfect fit for you. They may or may not be, but after this episode, you’ll be able to determine that for yourself.

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Resources Mentioned:

 

Reset & Refocus Entrepreneur Challenge

My SweetLife Project: SweetLife Entrepreneur Self Assessment

SweetLife Entrepreneur Podcast | Episode 32: Reset & Refocus Entrepreneur Challenge

 

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Episode 32: Reset & Refocus Entrepreneur Challenge

 Join the  Reset and Refocus Entrepreneur Challenge
Listen to the Podcast Here:

It’s Time to Reset and Refocus

I took seven weeks off from my business this summer, to travel with my kids. Now that they’re heading back to school, it’s time to reset and refocus. I actually do a complete reset every August. It’s part of my #lifestylebusiness system.

I’ve you’ve taken time off, or your business just isn’t where you thought it would be by this point in the year, I highly suggest you reset and refocus with me!

… And that’s what we’re talking about on this week’s SweetLife episode!

Why You Should Tune In?

As an entrepreneur, you’re solely responsible for the growth and success of your business. It’s critical to make sure you’re in line with your goals and make adjustments when needed.

I truly believe a successful entrepreneur never stops learning.

Not only does that apply to new systems, platforms, and skills… This also applies to learning and assessing your own business status and growth needs.

What Can You Expect?

I breakdown the five different core areas of resetting and refocusing and why they’re so important. You’ll learn about each and why they all affect your overall business goals.

Join my upcoming Reset and Refocus Entrepreneur Challenge

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Resources Mentioned:

 

Reset & Refocus Entrepreneur Challenge

Funnel Cure Masterclass

SweetLife Entrepreneur Podcast | Episode 28: Discover the Power of a Digital Detox

 

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Episode 30: Organize Your Thoughts to Get S*** Done

 Listen to the Podcast Here:

It’s officially August so we’re switching gears from the relaxing summer topics we’ve been discussing, and diving back into business building strategies. 

Do you have too many ideas?

You’re a creative… and you’re never lacking new ideas and problems to solve. This is what makes you a great, typical, entrepreneur. It’s also what is required to successfully develop unique, innovative products that people want and will rely on.

But if you’re someone who always has new ideas for your business (floating around inside your head), to the point where it becomes overwhelming and you’re not sure what to do first…

This episode is for you.

Why is this important for your business?

Having too many ideas isn’t a problem –

It’s when you’re spread too thin, that creativity can start to slow you down. If your amazing ideas are sidetracking you, you’ll relate and appreciate this episode.

Multitasking, in business development, is not your friend. Learning how to focus and organize your thoughts and ideas will allow you to see which ideas you should follow, help you become much more productive, and help you find consistent work hours.

What can you expect? 

In today’s episode, I explain how the Splashdown technique helps me organize my thoughts and how you can utilize this technique as well. Give it a try.

 

Splashdown Worksheets

Thank you for sharing this with your friends! I really appreciate it! 

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Resources Mentioned:

 

The ONE Thing by Gary Keller & Jay Papasan

SweetLife Entrepreneur Podcast | Episode 06: Create & Dominate Your Block Calendar

 

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Episode 28: Discover the Power of a Digital Detox

 Listen to the Podcast Here:

Do you need to take a digital detox?

In last week’s episode, I talked about our addiction to technology. This week, I’m challenging you to a digital detox. This is an idea you’re either going to love or hate and, if you lean more towards hating it, you just might need to take a digital detox more than anyone else.

Why is this important for your business?

Technology takes the authenticity out of life.

Relying on technology and social media to inspire new ideas makes us forget our own creativity and causes our brains to become lazy. This is dangerous for everyone, but it’s especially dangerous for entrepreneurs.

What can you expect? 

In today’s episode, I’m going to ask you some questions that, when answered honestly, will let you know if it’s time to take a digital detox.

I’m also going to provide four steps to help your plan for your digital detox to make sure it’s as effective and successful as possible.

Thank you for sharing this with your friends! I really appreciate it! 

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Resources Mentioned:

Lewis Howes’ The School of Greatness Podcast: The Power of Disconnection

Stealing Fire by Steven Kotler & Jamie Wheal

The New York Times: The ‘Busy’ Trap

SweetLife Entrepreneur Podcast | Episode 25: 5 Steps to Prepare Your Business for Vacation

SweetLife Entrepreneur Podcast | Episode 27: How to Avoid Tech Addiction & Maximize Daily Productivity

 

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Episode 27: How to Avoid Tech Addiction As an Online Entrepreneur & Maximize Daily Productivity

 Listen to the Podcast Here:

Are you addicted to technology?

This week, I’m continuing to talk about how to grow your business while also growing yourself. The topic I’m tackling is our addiction to technology and how we can overcome it, so we can be more productive.

Why is this important for your business?

As online entrepreneurs, we have to use to technology. There’s just no way around it. However, when it gets to the point where we can’t even go to the bathroom without our phone, it’s become a problem. #keepingitreal

Our brains are always going… Thinking up new project ideas, worrying about deadlines, responding to emails … it’s overwhelming.

Taking a step back from technology allows your brain to rest for a second and it also allows you to focus on one task at a time – making your day much more productive.

Technology should help you run your business, not control your life.

What can you expect? 

In today’s episode, I’m giving you some of my best tips and strategies that I use every single day to help combat my addiction to technology and maximize my productivity.

Thank you for sharing this with your friends! I really appreciate it! 

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Resources Mentioned:

focus booster App (Pomodoro)

Forest App

Lifehacker Article: When You Eat, Focus on Just Eating

The ONE Thing by Gary Keller & Jay Papasan

 

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Episode 25: 5 Steps to Prepare Your Business for Vacation

 Listen to the Podcast Here:

Taking a Summer Vacation?

This can feel scary when you have a new business. Luckily, your SweetLife Podcast is here today tips on how to prepare your business for vacation.

Why Is This an Important Episode for You?

Small business owners, coaches, entrepreneurs, and solopreneurs all work very hard for clients. YOU work very hard for your clients. You give and give – and often don’t stop giving until you wear ourself out.

Taking a vacation from your business is oftentimes the best thing you can do for your clients. Sound counterproductive?

Not exactly…

A vacation allows you to rest your mind and recharge your soul; which means you go back to your clients with a renewed sense of energy and drive.

Listen in and see why –

What can you expect? 

In today’s episode, I’ll be providing five tips to help you prepare your business for vacation so you can actually relax, have fun, spend quality time with your family/friends, and trust that your clients will be there waiting for you when you get back.

Thank you for sharing this with your friends! I really appreciate it! 

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Resources Mentioned:

SweetLife Entrepreneur Podcast | Episode 00: Lifestyle Entrepreneur Manifesto

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Episode 22: Book Reveal: Real Artists Don’t Starve by Jeff Goins

 Listen to the Podcast Here:

Are you ready for this special episode?

Something you might not know about me is that I absolutely love to be a part of book launch teams. Being able to help spread the word about a new book from an industry and inspiration leader brings me so much joy.

While I’ve done book reveals in the past, this is my first one on the podcast and I couldn’t be more thrilled that it’s for Jeff Goins’ book, Real Artists Don’t Starve.

Why is this important for your business?

Real Artists Don’t Starve is a must-read for all creative entrepreneurs who are looking to thrive in their business instead of just sustaining it.

The principles in Jeff’s book will help you evolve your business, gain more inspiration for your creative endeavors, grow your skill set, and thrive in your business in a way that will allow you to also thrive in your life outside of the business.

What can you expect? 

In this episode, I discuss three of the twelve principles in Real Artists Don’t Starve that really resonated with me and that I feel will be very beneficial to every creative entrepreneur.

Thank you for sharing this with your friends! I really appreciate it! 

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Resources Mentioned:

SweetLife Entrepreneur Podcast | Episode 00: Lifestyle Entrepreneur Manifesto

SweetLife Entrepreneur Podcast | Episode 15: How to Write Your Business & Life Story

Jeff Goins’ Book: Real Artists Don’t Starve

 

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Episode 21: Working from Home: Summer Success Strategies

 Listen to the Podcast Here:

It’s summer! Time for sun, fun, vacations, and … work?

Now that it’s unofficially summer, it’s time to talk about how this season can have a major impact on your business if you work from home; especially if you have children who are going to be home a lot more than usual over the coming months.

Why is this important for your business?

The summer season accounts for about 25% of the year so allowing all the extra distractions to slow you down can cause you to fall considerably behind in your business.

What can you expect? 

The key to summer success is not trying to do everything. So, in this week’s episode, I break down some of the more common pitfalls that can derail your summer progress and provide you with three simple summer success strategies to avoid them.

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Resources Mentioned:

SweetLife Entrepreneur Podcast | Episode 06: Create & Dominate Your Block Calendar

The Rise of Superman: Decoding the Science of Ultimate Human Performance by Steven Kotler

Seeking Sitters

 

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Episode 19: Who Are You Competing With?

 

Listen to the Podcast Here:

What this episode delivers:

In this week’s episode, I talk about setting personal benchmarks and the importance of competing with yourself.

I even demonstrate the importance of self-competition by sharing an embarrassing story about how I learned this lesson the hard way.

Why is this important for your business?

Competing with yourself instead of others is incredibly important because we’re all on our paths. We’re all at different stages in our journey.

It’s also critical because it pushes you to be the best of version of yourself and to always give your best effort.

Competing with yourself is how you become stronger and victorious in work, health, relationships, sports and more.

What can you expect? 

This training will guide you on setting reasonable benchmarks and will take from being a person who has trouble sticking to a plan and meeting goals to someone who is consistently reaching that next level.

Consistent smaller actions in one direction are what creates results.

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Resources Mentioned:

The Power of Pete Carroll’s “Always Compete” Mindset

Ky Lima Video

Ky Lima’s Facebook Page

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Episode 18: 10 Lessons I Learned From My Entrepreneur Mother

 

Listen to the Podcast Here:

What this episode delivers:

In this special Mother’s Day edition of the podcast, I go a little out of my comfort zone by talking about the 10 lessons I learned from my entrepreneur mom.

When you’re building a business around your family life, there are more things to take into consideration than when you do not have littles in the mix. The lessons I’m sharing today, I learned from my mom, who has been a Lifestyle Entrepreneur since before I was born.

Dive in with me as I share some of the things I loved, and some of the hard lessons I’ve learned not to do.

Why is this important for your business?

Entrepreneurs, and especially entrepreneur parents, need to take a conscious look at our day-to-day activities to make sure we’re making the most with our time choices.

It’s always a good idea to learn from the successes and struggles of others. I’m passing these lessons on to you, so you can absorb and implement them in your business and life.

What can you expect? 

The lessons mentioned in this episode can help every entrepreneur grow their business and lead a more fulfilling life. After all, one of the most important lessons my mother taught me was to choose my life and then build my business around it.

 Parent Entrepreneur Lessons

Download the List: 10 Lessons I Learned From My Entrepreneur Mom




 

 

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Episode 15: How to Write Your Business & Life Story

Listen to the Podcast Here:

How would you describe your life up to this point?

Have you been intentionally living each day in a way that ensures you’ll have the future you desire? Have you been following along with someone else’s plan without stopping to think if it’s what you really want? Have you been just going through the motions of life and letting years pass you by?

What we’re talking about today:

In this SweetLife Podcast episode, we’re addressing all of these scenarios by talking about intentionally writing a story for your life, and how to build your business to get the life you really want.

What can you expect from this episode?

As wonderful as it sounds, you can’t base your future solely on your passions. You need to be strategic.

Today, I’m providing specific strategies for how to write your story and how you can take actions today based on that story.

If you need a little more guidance, download the “How To Write Your Story: Links, Tips, and Resources” sheet I created for you!

Why is this important for your business?

Intentionally writing the story for your life and business, is important because intentional actions create results. When you know what you want your future to look like, you can reverse engineer it to give you the life of your dreams.

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Resources Mentioned:

SweetLife Entrepreneur Podcast | Episode 00: Lifestyle Entrepreneur Manifesto

SweetLife Entrepreneur Podcast | Episode 01: Entrepreneurship by Design

Lisa Nichols: Motivating the Masses

Entrepreneurship By Design Guide

 

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Episode 11: To The Driven Mompreneur – You’ve Got This

Listen to the Podcast Now!
What we’re talking about today:

In today’s episode, I’m speaking directly to all the driven mompreneurs who have ever felt stressed, alone, guilty, or any of the other negative emotions that can come along with running a business from home with your adorable kiddos running around.

I live this life and I know the struggles are real but, I’m here to tell you … you’ve got this!

What can you expect from this training?

This episode is here to remind you that you are not alone. Being a mompreneur does not make you selfish and you should not feel guilty!

This episode is also here to provide some strategies for how to run a profit-driven business from your home in the most productive way possible.

Why is this important for your business?

Knowing these things will help you feel powerful instead of guilty. You’ll feel in control, inspired, and motivated to continue building your empire for your family.

 

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I can’t wait to meet you! 

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Resources Mentioned:

Jenny Frankel of NudeStix

Katy Takaoka’s Article: How I Went From Breaking Even To Turning A Profit

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Episode 09: 3 Proven Steps to Craft Your Plan

 

Craft Your Plan Now – Listen To The Podcast

DOWNLOAD YOUR HELP SHEET here


What we’re talking about today:

In today’s episode, I am going to help you figure out what to do when you don’t know what you don’t know.

Are you aware 50% of all businesses fail in the first two years due to the lack of having a plan?

If this is alarming to you, don’t worry!

What can you expect from this training?

Today, I’m giving you three proven questions/statements that will help you craft that critical plan for your business; even if you have no clue where to start.

Even if you’ve already launched your business but feel you’re doing a lot of busy work or just not growing at the rate you would like, these three questions will still be able to help you.

Why is this important for your business?

There is so much power in knowing where you are, where you want to go, and what actions you need to take to get there.

Having this clarity will help you focus on only the most important tasks to make sure you aren’t spinning your wheels or wasting valuable time.

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I can’t wait to meet you! 

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Resources Mentioned:

SweetLife Entrepreneur Podcast | Episode 01: Entrepreneurship by Design

SweetLife Entrepreneur Podcast | Episode 04: The SweetLife Entrepreneur System

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Episode 08: Part 2 -The Surefire Way to Returning Clients & Raving Fans

 

Get the Goods & Listen to the Podcast Now!

Grab your Sure Fire Clients Worksheet here

What we’re talking about today:

In today’s episode, I am picking up where I left off last week by discussing another key factor in turning your clients into raving fans who’ll come back to you time and time again. Yay! Love them!

What can you expect from this training?

I’m explaining why going above and beyond through creating an experience that’s personal for your clients, will make them love you and help you stand out among your competition!

On top of the tips in this Episode, I’ve got you covered by providing the Sure Fire Clients Worksheetthought provoking questions to ask yourself about your clients, and examples to make their experience awesome!

Why is this important for your business?

Making the experience personal for your clients is how you build a relationship that makes them excited to work with you and eager to continue down your sales funnel. Experiences build relationships, and relationships build trust… When they trust you, they’ll buy from you.

Plain and simple.

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Resources Mentioned:

SweetLife Entrepreneur Podcast | Episode 04: The SweetLife Entrepreneur System

SweetLife Entrepreneur Podcast | Episode 07: Part 1: The Surefire Way to Returning Clients & Raving Fans

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Episode 05: Become More Productive Right Now

Listen to the Podcast Now:

What we’re talking about today:

It’s no secret there are a lot of moving parts to creating, and running, a business. It’s too easy to get lost in the weeds and feel like you’re just spinning your wheels without ever making real progress.

If you ever feel like you have too much to do and not nearly enough time to do it, this episode is for you!

Today, we’re talking about common productivity killers and how to overcome them.

What can you expect from this training?

By the end of this episode, and especially if you download the Productivity Hacks Menu, you’ll have learned four simple and powerful productivity solutions that are quick to implement and that will make an immediate difference in your business.

Why is this important for your business?

Utilizing some, or even just one, of the productivity solutions, will give you clarity in both your daily tasks and long-term business goals. This will help you achieve your desired results faster, and with much less stress.

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Resources Mentioned:

Block Calendar Training

The SweetLife Company: Business Accelerator Program

The ONE Thing: The Surprising Simple Truth Behind Extraordinary Results by Gary Keller

Amy Porterfield

SweetLife Entrepreneur Podcast | Episode 03: Your 8 Step Business Launch Plan

SweetLife Entrepreneur Podcast | Episode 04: The SweetLife Entrepreneur System

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Episode 04: The SweetLife Entrepreneur System

What we’re talking about today:

In today’s episode, we’re going to be talking about the SweetLife Entrepreneur System™. The system is a roadmap consisting of five phases that will help you create your SweetLife Project™ (aka: your business life plan) and take your business from idea to impact.

This episode is especially important because I’m going to be categorizing all future episodes based on what phase of the SweetLife System™ they’re applicable to. This will help you stay focused and only listen to business trainings that apply to where you are in business right now!

Take the self-assessment and find out what SweetLife Entrepreneur Phase you’re currently in.

What can you expect from this training?

I use the SweetLife System™ when working with my private clients and now I’m sharing this system with you. By the end of this episode, you’ll have a better understanding of what phase your currently in and the knowledge to spring forward into the next one.

Listen to the Podcast

Why is this important for your business?

In order to move forward in your business, you first must understand where you currently are.  Finding your location in the SweetLife Entrepreneur System™ gives you clarity and streamline productivity.

The SweetLife Entrepreneur System™ will also help you understand what the future of your business can look like, and the Phases to get you there.

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Resources Mentioned:

Self-Assesment

SweetLife Entrepreneur Podcast | Episode 03: Your 8 Step Business Launch Plan

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Episode 02: Don’t Make Perfect the Enemy

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What we’re talking about today:

In today’s episode, I’m going to provide you with some strategies and resources to help you get out of your own way and push past your perfectionist tendencies so you can stop stalling and start doing what you’re called to do.

Being a perfectionist is holding you back from getting your message, product, and/or service out to people who are wanting and needing it.

It’s time to stop making perfect the enemy!

I use the example of trying to make everything perfect before launching this podcast as a way to explain why everything doesn’t need to be perfect before launching your product, coaching, program, online course, etc.

Why is this important for your business?

Being a perfectionist is something nearly every entrepreneur struggles with. The reality of the situation is that being a perfectionist makes everything you do take longer than it should.

Learning how to push past perfectionism is also important because it’s likely you’re putting more effort into the project than it really requires.

Each day you spend tweaking your product, programs, etc in an effort to make them perfect, is another day you’re making your clients and potential customers wait for the solution they are desperately seeking to a problem their experiencing.

What can you expect from this training?

By listening to the strategies and downloading the guide, you’ll push past your current barriers to start making things happen now!

Listen to the Podcast

Download your Guide

Download the Workbook Here (3)


Have more questions? Join me in my private FB community where I host weekly LIVE business chat sessions!

#TuesdayTraining


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Episode 00: Lifestyle Entrepreneur Manifesto

Welcome!

If you’re intentionally building a business around time freedom, travel freedom, the people you love, and the fire within you that needs to create, inspire, and make the impact you’re called to make this is likely to become your new favorite podcast.

Listen now

I’m April Beach and my purpose and calling for the past 16 years has been to make a difference by helping you achieve your purpose and business calling. In this introductory episode, I explain more about who I am, why I’m qualified to be giving you business advice, what I’ll be talking about, and just who this podcast is for.

If you’re a coach, consultant, or service provider who wants to build a business centered around purpose before profit and family, please subscribe to this podcast, because it will become your go-to resource.

Please also join me and hundreds of other quality of life-preneurs in the SweetLife Insiders. I’d love to support you.


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